# Cash Me Ousside Howbow Dah

Cash Me Ousside Howbow Dah is a catchphrase from a September 2016 episode of The Dr. Phil Show, where 13-year-old Danielle Bregoli challenged the studio audience to a fight in a thick Florida accent. Her mangled pronunciation of 'Catch me outside, how about that?' spawned a wave of image macros in late 2016 and launched Bregoli's rap career under the name Bhad Bhabie.

## Overview
Cash Me Ousside Howbow Dah is a catchphrase and image macro built around one line from The Dr. Phil Show, where 13-year-old Danielle Bregoli got tired of the studio audience laughing at her and offered to fight them outside[4]. Her heavy accent mangled 'Catch me outside, how about that?' into 'Cash me ousside, howbow dah?' and the phonetic spelling stuck as the caption of choice on the image macro[3].

The format is typically the Bregoli screenshot slapped with the phonetic caption, usually paired with a mundane grievance where the 'threat' is wildly out of proportion to what's happening. Urban Dictionary defines the phrase itself as what people use to actually challenge someone to a fight, so the joke runs on the gap between that aggression and the trivial situation the image gets pasted over[8].

Bregoli didn't stay a still image for long. Inside a year she rebranded as rapper Bhad Bhabie, dropped a single that landed on the Billboard Hot 100, and signed with Atlantic Records[1]. The meme itself peaked in early 2017 and now sits as a period piece from the last era of viral Dr. Phil clips, while the person at the center of it turned it into a full-time career.

## How It Spread
Jokes based on the image macro moved through Instagram over late 2016 and into early 2017, then broke wide when a Facebook page called Digital Memes started reposting the format. A January 5, 2017 post from that page pulled over 75,000 shares and 14,000 reactions, the kind of numbers that push a format past its core meme audience and into general Facebook feeds[3].

The clip also spawned a small Mandela Effect subplot. On January 25, 2017, a Reddit user posted to r/MandelaEffect insisting he clearly remembered the segment airing back in the late 2000s, and dozens of commenters agreed, some suggesting they were mixing it up with the 'Gonna Have a Baby' girl from Maury[3]. Dr. Phil producers ended up publicly clarifying that the episode aired in September 2016, not years earlier.

The biggest hoax landed a couple months later. On March 7, 2017, Bregoli's Instagram and Twitter appeared to be hijacked by something calling itself 'Face Security Group,' which swapped her bio for Cyrillic text that translated to The Washington Post's slogan, 'Democracy Dies in Darkness'[4]. Comments filled up with fan theories about the Illuminati[7]. Complex traced the stunt back to video director Josh Goldenberg, aka Glassface, who was promoting a music video for Florida rapper Mook Boy's 'Juvy' that starred Bregoli, with vocals Mook Boy had recorded during an 18-month prison sentence[2].

## How to Use
Common convention keeps the caption in the same phonetically broken form ('Cash me ousside, howbow dah') rather than correcting it to standard English; the joke is the accent. The base image is typically the Bregoli screenshot with the phrase slapped across it, treated as a wildly disproportionate threat to a petty inconvenience[8]. The related frame from the same clip, with Bregoli mouthing 'I'm about to start swinging,' is used the same way for reactive anger.

## Cultural Impact
Bregoli spun the attention into a rap career under the name Bhad Bhabie. Her debut single 'These Heaux' landed in August 2017 and pulled over 21 million views, breaking into the Billboard Hot 100 at No. 77[1]. Atlantic Records signed her on September 15, 2017, in what was reported at the time as a multi-million-dollar, multi-album deal[1]. Two years later, Variety noted she was the youngest artist to go platinum that decade, off the back of 'Gucci Flip Flops' with Lil Yachty[5]. In August 2019, BBTV Interactive released Ride or Die! with Bhad Bhabie, a mobile arcade game in which the player controls Bregoli stealing cars and outrunning police through spike strips and roadblocks[5]. The premise loops directly back to the Dr. Phil segment that made her famous, where car theft was one of her mother's original complaints[4].

Fan skepticism about the Face Security Group hack showed how quickly the audience learned to read Bregoli's stunts. Refinery29 collected tweets from users calling the hacked videos 'well fuckin weird' almost immediately[6], and Complex ran a follow-up confirming the whole thing was a music-video promo[2].

## Frequently Asked Questions
### What is Cash Me Ousside Howbow Dah?
A catchphrase and image macro from a September 2016 episode of The Dr. Phil Show, where 13-year-old Danielle Bregoli offered to fight the studio audience[4].

### Where did Cash Me Ousside Howbow Dah come from?
The Dr. Phil Show in September 2016, where Bregoli was on with her mother in a segment about her car-stealing and violent behavior[1].

### What does Cash Me Ousside Howbow Dah mean?
It's Bregoli's thick-accented rendering of 'Catch me outside, how about that?' used as an offer to fight someone outside[8].

### How do you use Cash Me Ousside Howbow Dah?
The typical format is the Bregoli screenshot with the phonetic phrase pasted across it, treated as an absurdly disproportionate threat to some petty inconvenience[8].

### Is Cash Me Ousside Howbow Dah still popular?
The image macro format peaked in early 2017 and now sits as a period piece; Bregoli's own rap career as Bhad Bhabie has outlasted the meme itself[1].

### Who is the Cash Me Ousside girl?
Danielle Bregoli, later known as rapper Bhad Bhabie, who signed a multi-million-dollar deal with Atlantic Records in September 2017[1].

### When did Bregoli sign her record deal?
September 15, 2017, when Atlantic Records announced a multi-album deal with her under the name Bhad Bhabie[1].

### Was her Instagram really hacked in 2017?
No, the March 2017 'Face Security Group' takeover was actually a stunt promoting a Mook Boy music video that starred Bregoli[2].

### Who was behind the fake hack?
Video director Josh Goldenberg, aka Glassface, who directed Mook Boy's 'Juvy' video and admitted to setting up the hoax[2].

### Is there a video game about her?
Yes, BBTV Interactive released Ride or Die! with Bhad Bhabie in August 2019, an arcade-style mobile game where players control Bregoli stealing cars[5].

## References
1. [https://www.billboard.com/articles/columns/hip-hop/7965832/bhad-bhabie-cash-me-outside-record-deal](<https://www.billboard.com/articles/columns/hip-hop/7965832/bhad-bhabie-cash-me-outside-record-deal>)
2. [https://www.complex.com/life/2017/03/cash-me-ousside-girl-instagram-was-hacked](<https://www.complex.com/life/2017/03/cash-me-ousside-girl-instagram-was-hacked>)
3. [https://knowyourmeme.com/memes/cash-me-ousside-howbow-dah](<https://knowyourmeme.com/memes/cash-me-ousside-howbow-dah>)
4. [https://www.thedailybeast.com/cash-me-outside-girl-hacked](<https://www.thedailybeast.com/cash-me-outside-girl-hacked>)
5. [https://variety.com/2019/digital/news/bhad-bhabie-game-ride-or-die-bbtv-1203309629/](<https://variety.com/2019/digital/news/bhad-bhabie-game-ride-or-die-bbtv-1203309629/>)
6. [https://www.refinery29.com/en-us/2017/03/144230/cash-me-outside-girl-instagram-danielle-bergoli-illuminati-take-over](<https://www.refinery29.com/en-us/2017/03/144230/cash-me-outside-girl-instagram-danielle-bergoli-illuminati-take-over>)
7. [https://www.elitedaily.com/social-news/cash-me-outside-girl-instagram-hack/1816455](<https://www.elitedaily.com/social-news/cash-me-outside-girl-instagram-hack/1816455>)
8. [https://www.urbandictionary.com/define.php?term=Cash%20Me%20Ousside%20Howbow%20Dah](<https://www.urbandictionary.com/define.php?term=Cash%20Me%20Ousside%20Howbow%20Dah>)

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