Haters Gonna Hate
Haters Gonna Hate is a catchphrase used to shrug off criticism, borrowed from early 2000s hip hop and turned into a full-blown image macro series after artist Omar Noory drew a strutting kid GIF in November 20083. By 2011 it had spawned thousands of remixes of celebrities, animals, and cartoon characters walking away from imaginary insults, becoming one of the defining reaction formats of the early Reddit era4.
Overview
Haters Gonna Hate is a dismissive comeback aimed at anyone talking trash, usually delivered with a slow strut and zero eye contact. The format almost always pairs the phrase with a subject caught mid-swagger, whether that's a toddler, a bulldog, a cat walking away from an explosion, or a cartoon character posing like they own the block1.
What makes the meme click is the mismatch between the confidence of the pose and the absurdity of the subject. Editors love slapping the caption on animals, babies, and reality TV screenshots because the strut reads as pure attitude no matter who's doing it2. The phrase also spawned the wider 'X-ers are gonna X' snowclone, a template 4chan users ran into the ground in 2010 by swapping in every verb they could think of2.
Origin & Background
How It Spread
How to Use This Meme
The typical build is a photo or GIF of someone or something walking, posing, or otherwise looking unbothered, with 'Haters Gonna Hate' as the caption. Common convention pairs the phrase with subjects who shouldn't logically care about criticism, like babies, dogs, or cartoon villains, and the strut is often exaggerated or looped. The snowclone version swaps in any verb, following the 'X-ers are gonna X' pattern popularized on 4chan2.
Frequently Asked Questions
References (5)
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