# #HillaryNewLogo #HillaryNewLogo was a parody Twitter hashtag that mocked Hillary Clinton's 2016 campaign for repeatedly retooling its H-shaped logo to court Black voters during Rosa Parks Day and Kwanzaa. The backlash started on December 1st, 2015, when Clinton's account posted an avatar showing Parks on an H-shaped bus seat, then intensified on December 26th with a Kwanzaa kinara edit. By the next day, Black Twitter had filled the tag with mock logos featuring stereotypically Black cultural objects. ## Origin Hillary Clinton's official Twitter account changed its avatar on December 1st, 2015, to a redesigned campaign logo featuring Rosa Parks seated on an H-shaped bus seat, meant to mark the 60th anniversary of her 1955 arrest for refusing to give up her seat under Alabama's segregation laws[1]. The image drew immediate pushback on Black Twitter, where users called it insensitive and said the campaign was folding Civil Rights iconography into election branding[2]. The hashtag itself emerged weeks later. On December 26th, 2015, Clinton's account posted a second custom avatar featuring a seven-candle Kwanzaa kinara decorated in red, black and green Pan-African colors, and within hours Twitter users had coined #HillaryNewLogo to post their own parody versions[4]. - **Platform:** Twitter - **Creator:** Unknown (Black Twitter users) - **Date:** 2015 ## Overview Parody logos circulating under the tag replace the horizontal arrow inside Clinton's blue H logo with objects stereotypically tied to Black American culture, mocking what posters saw as transparent political outreach[1]. The joke works by extending Clinton's own branding template, so each parody looks superficially like an official campaign avatar while making the pandering painfully obvious[2]. Black Twitter users ran the hashtag as a group roast of the campaign's custom-themed avatars, and Daily Mail covered the Rosa Parks version as a PR misstep that reduced a Civil Rights icon to campaign branding[1]. The Kwanzaa logo released weeks later gave the backlash its hashtag and turned a one-off complaint into a running Twitter joke[4]. ## How to Use Posts typically start from Clinton's blue H campaign logo and replace the horizontal arrow inside the H with an object stereotypically associated with Black American culture, keeping the overall campaign look so the result reads like an official avatar. Common versions often lean on food, music or Civil Rights iconography played for maximum pandering effect, with captions framing the design as the campaign's next outreach idea. ## Frequently Asked Questions ### What is #HillaryNewLogo? #HillaryNewLogo is a satirical Twitter hashtag and parody image series mocking Hillary Clinton's 2016 campaign for releasing custom-themed logos aimed at Black voters[4]. ### Where did #HillaryNewLogo come from? The hashtag took off on December 26th, 2015, after Clinton's Twitter account posted a Kwanzaa kinara version of the campaign's H logo, following earlier backlash over a Rosa Parks avatar on December 1st[4]. ### What does #HillaryNewLogo mean? Posts under the tag frame the parody logos as what the campaign might release next, mocking Clinton's custom avatars as transparent attempts to court Black voters[1]. ### How do you use #HillaryNewLogo? Users take Clinton's blue H campaign logo and replace the horizontal arrow with an object stereotypically associated with Black culture, posting the result under the hashtag as if it were an official campaign update[2]. ### Is #HillaryNewLogo still popular? No, the hashtag was tied to Clinton's 2015 Rosa Parks and Kwanzaa avatars and faded after the initial burst of parodies in late December 2015[3]. ## References 1. [http://www.dailymail.co.uk/news/article-3342116/Hillary-Clinton-fire-social-media-putting-Rosa-Parks-campaign-logo.html]() 2. [http://mashable.com/2015/12/01/hillary-clintons-logo-rosa-parks/#.xgGrVTh9kqW]() 3. [http://dailycaller.com/2015/12/01/hillary-puts-rosa-parks-in-the-back-of-the-bus-again/]() 4. [https://knowyourmeme.com/memes/hillarynewlogo]() --- Source: https://meme.com/memes/hillarynewlogo Published by meme.com — The Internet Meme Library