# If It Fits I Sits

> If It Fits I Sits is a 2011 image-macro meme of cats crammed into impossibly small spaces, playing on the USPS's "If It Fits, It Ships" catchphrase.

"If It Fits I Sits" is a LOLcat image macro series built around photos of cats (and occasionally other pets) squeezing themselves into absurdly small or inappropriate spaces. The phrase, a lolspeak riff on the United States Postal Service's "If It Fits, It Ships" ad campaign, first appeared on ICanHasCheezburger in October 2011 and blew up on Reddit the very next day[1][3]. It became one of the most recognizable cat meme formats of the early 2010s, spawning its own subreddit and spreading across Tumblr, Flickr, and countless pet blogs.

## Origin
The catchphrase traces back to the USPS holiday advertising campaign in 2009, which used the slogan "If It Fits, It Ships" to promote their flat-rate shipping boxes[3]. Someone in the LOLcat community took that slogan and twisted it into lolspeak: "If it fits, I sits."

The earliest known image macro using this exact phrase appeared on ICanHasCheezburger on October 10, 2011[3]. It showed a cat wedged inside an egg carton with the caption "If it fits… I sits"[2]. The image perfectly captured the absurdity of a cat choosing an egg carton over any of the more comfortable surfaces in a house.

The very next day, October 11, 2011, a Redditor named Tears reposted the same image to r/funny with the title "Cat Logic At Its Best"[3]. That post pulled in over 17,219 upvotes, which was a massive number for Reddit at the time[3].

- **Platform:** ICanHasCheezburger (first instance), Reddit (viral spread)
- **Creator:** Unknown (community-created LOLcat macro)
- **Date:** 2011

## Overview
The format is simple: take a photo of a cat crammed into a box, bowl, shoe, vase, sink, or any container clearly not designed for feline occupation, then slap on the caption "If it fits, I sits" in classic lolspeak[1]. The grammatically mangled phrasing follows the same intentionally broken English that powered the entire LOLcat movement on 4chan and ICanHasCheezburger throughout the late 2000s[1].

The joke taps into a well-documented cat behavior. Cats genuinely love cramming into tight spaces, whether it's a shoebox, a Tupperware container, or a cereal bowl[5]. The meme gave this quirk a punchy one-liner, and pet owners ran with it. Dogs occasionally make appearances in the format too, though cats dominate by a wide margin[2].

## How It Spread
After the Reddit explosion in October 2011, hundreds of similar cat-in-weird-place image macros flooded the site[3]. Many of these were filed under the related concept of "Cat Logic," a broader LOLcat trend poking fun at the lazy, mischievous, and baffling decision-making of house cats[3].

The phrase jumped to Tumblr and Flickr quickly, and pet bloggers across the internet adopted it as a ready-made caption for any photo of a cat sitting somewhere ridiculous[3]. By March 12, 2012, the meme had enough momentum to warrant its own dedicated subreddit, r/IfItFitsISits[3]. The sub became a collection point for the best examples of the format, and it still exists today.

Facebook and Tumblr picked up the format heavily through 2012 and 2013, with the phrase becoming standard vocabulary for anyone posting cat photos online[1]. HuffPost ran a compilation video titled "If It Fits, I Sits: A Supercut Of Animals Sitting In Small Spaces," featuring both cats and dogs squeezing into containers far too small for them[2]. The article noted that buying a pet an expensive bed was pointless when the animal would just sleep in a bowl on the kitchen table[2].

The meme was part of a larger wave of lolspeak content that had been building since roughly 2005 on 4chan before spreading to dedicated humor sites[1]. By the time "If It Fits I Sits" arrived, the audience for grammatically butchered cat captions was already enormous.

## How to Use
The format is dead simple:
1. Photograph a cat (or dog, or any pet) sitting in a space that's obviously too small, too weird, or too inconvenient for the animal
2. Add the caption "If it fits, I sits" in impact font or lolspeak styling
3. Post to r/IfItFitsISits, a cat-themed subreddit, or any social media platform

## Cultural Impact
The meme crossed over from internet humor into mainstream pet culture. HuffPost's supercut video brought it to audiences who might never have visited ICanHasCheezburger or r/funny[2]. Pet supply companies and animal shelters adopted the phrase in marketing materials, knowing that cat owners would immediately get the reference.

"If It Fits I Sits" also fed into broader conversations about why cats actually love small spaces. Animal behaviorists have explained that tight spaces make cats feel secure and warm, which gave the meme a layer of real science underneath the jokes[2].

The phrase joined a small club of LOLcat-era catchphrases that outlived the format's peak popularity. While most image macros from 2011 faded, "If It Fits I Sits" stuck around because the underlying behavior never stopped. As long as cats keep sitting in boxes, the meme writes itself.

## Fun Facts
- The USPS slogan "If It Fits, It Ships" was originally part of a holiday ad campaign in 2009 promoting flat-rate boxes. The LOLcat community repurposed it within two years[3].
- The original image macro featured a cat in an egg carton, not a cardboard box, which is the more commonly associated container[3].
- The Reddit post that launched the meme used the title "Cat Logic At Its Best" rather than the now-famous catchphrase itself[3].
- Encyclopedia Dramatica's entry on the meme includes it in a list of over 80 named cat memes, showing just how deep cat meme culture runs[4].
- HuffPost's article corrected itself after initially crediting UPS instead of USPS for the original shipping slogan[2].

## Frequently Asked Questions
### What is "If It Fits I Sits"?
It's a LOLcat image macro series showing cats sitting in containers or spaces that are too small or unusual for them, captioned with the lolspeak phrase "If it fits, I sits"[1].

### Where did "If It Fits I Sits" come from?
The first known image macro appeared on ICanHasCheezburger on October 10, 2011, featuring a cat sitting in an egg carton[3].

### What does "If It Fits I Sits" mean?
The phrase is a cat's imagined justification for sitting in any space that can physically contain them, no matter how small or inappropriate. It's written in lolspeak, a deliberately grammatically incorrect style of English[5].

### How do you use "If It Fits I Sits"?
Take a photo of a cat (or pet) squeezed into a tight space and caption it with "If it fits, I sits." The phrase also works as a standalone comment on any photo of a cat in a weird spot[1].

### Is "If It Fits I Sits" still popular?
The meme is a classic of LOLcat culture. While the peak of lolspeak image macros was in the early 2010s, the dedicated subreddit r/IfItFitsISits still collects submissions, and the phrase is widely recognized among cat owners[3].

### What is the USPS connection?
The catchphrase is a wordplay on the United States Postal Service's 2009 holiday slogan "If It Fits, It Ships," which promoted their flat-rate shipping boxes[3].

### Why do cats sit in small spaces?
Cats are drawn to tight, enclosed spaces because they feel secure and warm. This real behavioral quirk is what makes the meme so relatable to cat owners[2].

### What is "Cat Logic"?
Cat Logic is a related LOLcat concept that "If It Fits I Sits" frequently overlaps with. It pokes fun at the seemingly irrational decisions house cats make, like choosing a cardboard box over an expensive cat bed[3].

### Is there a subreddit for this meme?
Yes. The subreddit r/IfItFitsISits launched on March 12, 2012 and is dedicated specifically to images of animals fitting into spaces not designed for them[3].

### What was lolspeak?
Lolspeak was a grammatically altered version of English that originated on 4chan around 2005 and spread through ICanHasCheezburger and other cat meme sites. "If It Fits I Sits" follows the same broken grammar pattern as "I Can Has Cheezburger"[1].

## References
1. [If It Fits I Sits – Meaning, Origin, Usage](<https://digitalcultures.net/memes/if-it-fits-i-sits/>)
2. [If it fits I sits - Encyclopedia Dramatica](<https://www.edramatica.com/If_it_fits_I_sits>)
3. [If It Fits, I Sits: A Supercut Of Animals Sitting In Small Spaces (VIDEO) | HuffPost Entertainment](<https://www.huffpost.com/entry/if-it-fits-i-sits-supercut_n_3790622>)
4. [If It Fits I Sits - Know Your Meme](<https://knowyourmeme.com/memes/if-it-fits-i-sits>)
5. [I Disagree](<https://en.wikipedia.org/wiki/I_Disagree>)
6. [If It Fits I Sits - Urban Dictionary](<https://www.urbandictionary.com/define.php?term=If%20It%20Fits%20I%20Sits>)

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Source: https://meme.com/memes/if-it-fits-i-sits
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