# Nintendo's "Bigger Badder Bowser" Trailer

Nintendo's "Bigger Badder Bowser" Trailer refers to the January 12, 2021 YouTube commercial for the Bowser's Fury expansion to Super Mario 3D World, in which a hulking, red-eyed Bowser emerges and Mario grows to colossal size in response[1]. Within hours, Twitter users compared the clip's growth animation to the Dynamax mechanic in Pokémon Sword and Shield, with @Shybaka289 writing that 'Bowser has a legit Pokemon evolution'[4].

## Origin
Nintendo uploaded the trailer to YouTube on January 12, 2021, as advertising for the Super Mario 3D World plus Bowser's Fury Switch re-release[1]. The video shows Mario and Bowser Jr. working through puzzles until a black, red-eyed Bowser bursts out of the water, prompting Mario to don his catsuit power-up and grow to skyscraper size for the fight[1].

Nintendo developed the trailer itself; the earliest meme edits came from Twitter accounts like @luulubuu, who screenshotted stills and remixed them the same day[2].

- **Platform:** YouTube (trailer) / Twitter (reaction edits)
- **Creator:** Unknown
- **Date:** 2021

## Overview
Jokes split into two main patterns after the clip went up. Object labeling edits used the giant Bowser still as a template, like @luulubuu's Shredded Cheese from the Bag entry that gathered around 80 retweets and 470 likes in its first two hours[2]. Separate posts matched Mario's enlargement with Pokémon Sword and Shield screenshots, staging the showdown as a Dynamax raid between two Nintendo mascots[5].

A related reply chain surfaced older fan art that already looked like the new Bowser design. @YaBoiVy flagged one such piece with the caption 'Bowser's Fury is this, but a game'[3]. The tone across Bigger Badder Bowser edits was more surprised than critical, since the darker, red-eyed Bowser design was unusual territory for a mainline Super Mario release[5].

## Frequently Asked Questions
### What is Nintendo's "Bigger Badder Bowser" Trailer?
The January 12, 2021 YouTube commercial for the Bowser's Fury expansion to Super Mario 3D World, featuring a scarier Bowser design and a giant Mario[1]. Twitter users responded with object labeling edits and Pokémon battle comparisons[2].

### Where did Nintendo's "Bigger Badder Bowser" Trailer come from?
Nintendo published the trailer on YouTube on January 12, 2021 as marketing for the Super Mario 3D World plus Bowser's Fury Switch re-release[1].

### What does Nintendo's "Bigger Badder Bowser" Trailer mean?
Online, the name points to the clip's unusually sinister Bowser redesign and Mario's dramatic growth sequence[1]. Most jokes about it tied the scene to the Dynamax and Gigantamax mechanics from Pokémon Sword and Shield, with @Shybaka289 calling it a 'legit Pokemon evolution'[4].

### How do you use Nintendo's "Bigger Badder Bowser" Trailer?
Common edits apply object labeling captions to stills of the giant Bowser, like @luulubuu's Shredded Cheese from the Bag entry[2]. Others mock up a Pokémon Dynamax battle screen with Bowser and Mario inside it[5].

### Is Nintendo's "Bigger Badder Bowser" Trailer still popular?
Peak reaction edits appeared in January 2021 when the trailer first aired[2]. The Pokémon Dynamax jokes typified the brief run of commentary, including @Shybaka289's evolution gag[4].

## References
1. [https://www.youtube.com/watch?v=ppkX8epoD9g](<https://www.youtube.com/watch?v=ppkX8epoD9g>)
2. [https://twitter.com/luulubuu/status/1348998702594215936](<https://twitter.com/luulubuu/status/1348998702594215936>)
3. [https://twitter.com/YaBoiVy/status/1348997273678565377](<https://twitter.com/YaBoiVy/status/1348997273678565377>)
4. [https://twitter.com/Shybaka289/status/1349004816736018436](<https://twitter.com/Shybaka289/status/1349004816736018436>)
5. [https://knowyourmeme.com/memes/nintendos-bigger-badder-bowser-trailer](<https://knowyourmeme.com/memes/nintendos-bigger-badder-bowser-trailer>)
6. [https://x.com/i/status/1348998313220177922](<https://x.com/i/status/1348998313220177922>)
7. [https://x.com/i/status/1349006319534141454](<https://x.com/i/status/1349006319534141454>)

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Source: https://meme.com/memes/nintendos-bigger-badder-bowser-trailer
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