Pirate Irony There Be Treasure
Also known as: Piratecore · There Be Treasure
Pirate Irony is a TikTok video trend from March 2023 that applies the chaotic, low-quality aesthetic of Hood Irony to pirate-themed content. Creators layer free-to-download greenscreen silhouettes, gold doubloon graphics, and treasure chest animations over shitpost-style edits, typically set to a pirate voice shouting "There be treasure!" The trend grew out of the Casino Irony (Gamblecore) subgenre and spread across TikTok, Twitter, and iFunny within weeks of its first post.
Overview
Pirate Irony videos follow a specific visual formula borrowed from Hood Irony and Hood Lobotomy. They stack free greenscreen silhouettes (usually figures fighting or dancing), pirate-themed clip art like treasure chests, gold doubloons, and sailing ships, all layered over each other in deliberately chaotic compositions. The audio typically features royalty-free pirate voice sound effects, the most iconic being a gruff voice declaring "There be treasure!" Other common audio includes "Arg" exclamations, doubloon sound effects, and the SpongeBob SquarePants version of "What Shall We Do With the Drunken Sailor?"2.
The whole point is sensory overload. Like its parent genres, Pirate Irony leans into the "moldy" shitpost look where everything is low-resolution, over-compressed, and stacked so densely that individual elements blur together. The pirate theme gives the format a distinct identity within the broader irony posting landscape.
The trend traces back to TikToker @nokia95015, who posted the first Pirate Irony video on March 8, 20232. The creator had a history of making Gamblecore (Casino Irony) content and pivoted to pirate-themed visuals while keeping the same Hood Irony editing style. The video featured greenscreen silhouettes fighting, gold doubloons, treasure chests, a pirate ship sailing, and multiple layered sound effects including the now-signature "There be treasure!" shout and the SpongeBob rendition of "Drunken Sailor"2. Over the course of one month, that original post picked up roughly 436,500 plays and 99,800 likes.
The "There Be Treasure" sound effect itself predates the trend. It was pulled from a YouTube video titled "Pirate Sound Effect – 11 Version" uploaded by the channel Sound Effect Database on October 13, 20211. At the 0:08 mark, a male pirate voice says "There be treasure!" in the clip that would later define the genre's audio identity1.
Origin & Background
How It Spread
How to Use This Meme
Creating a Pirate Irony video typically involves:
Start with a TikTok or short-form video editor
Layer multiple free greenscreen silhouettes (fighting figures, dancing characters) over each other
Add pirate-themed visual elements: treasure chests, gold doubloons, pirate ships, maps
Keep everything deliberately low-quality and over-compressed for the "moldy" aesthetic
Drop in the "There Be Treasure" sound effect and other pirate audio clips like "Arg" or doubloon noises
The SpongeBob "Drunken Sailor" song is a common background track
Stack as many elements as possible for maximum visual chaos
Cultural Impact
Fun Facts
The "There Be Treasure" sound effect sat on YouTube for over a year before anyone used it in a meme. It was uploaded in October 2021 but didn't go viral until March 2023.
The original video by @nokia95015 got nearly 100,000 likes, but later videos by other creators that were boosted by the iFunny repost cycle actually outperformed it.
The iFunny repost by @ghoss earned almost 2.5 times more engagement (11,400 smiles) than the Twitter post it was copied from (4,600 likes), despite being a straight repost.
Derivatives & Variations
Casino Irony / Gamblecore:
The direct predecessor genre using slot machines, poker chips, and casino visuals in the same Hood Irony editing style.
Hood Lobotomy:
The parent aesthetic that all these "-core" irony subgenres evolved from, using low-quality shitpost edits with chaotic layering.
Frequently Asked Questions
References (2)
- 1Star Wars: Episode III – Revenge of the Sithencyclopedia
- 2