Shes A 10 But Hes A 10 But

2022catchphrasedeclining

Published August 15, 2026

She's A 10 But / He's A 10 But is a TikTok rating game from May 2022 where players give a hypothetical person a starting attractiveness score, add an oddly specific trait, and re-rate them. It jumped to Twitter as a phrasal template in June 2022 and quickly turned into a debate about who was ruining the joke.

snowclone memestiktok memesrelationship memesdating memesparticipatory video memes

Overview

She's A 10 But / He's A 10 But, sometimes called the Rating Game, is a social game where players set up a hypothetical person with a starting attractiveness score out of 10, then add one very specific trait that either bumps the number up or drops it down1. A typical setup sounds like "he's a 6 but he drives a nice truck," and the group replies with an updated rating like "an 8" or "a 7 and a half"4. The humor comes from how weirdly detailed the traits get, from harmless quirks to obvious red flags.

On TikTok the format was a group video, with friends passing the camera around a car or a couch and taking turns pitching scenarios4. When the trend jumped to Twitter it collapsed into a single-line phrasal template, but the structure stayed the same: a number, the word "but," and a weird trait2. Which traits count as dealbreakers, and which count as green flags, became the whole joke and eventually the whole argument1.

Origin & Background

Platform
TikTok (viral spread to Twitter)
Creator
@leahhwoodss
Date
2022

The game started on May 31st, 2022, when TikToker @leahhwoodss filmed herself in a car asking her friends, "He's a six but he drives a nice truck, what does that make him?"5. Her friends offered new ratings and then passed the camera along so the next person could pitch their own scenario, setting the loop that later videos copied.

Leah followed up with a second installment on June 2nd and a third on June 3rd, and the three original clips pulled roughly 1.4 million, 1.2 million, and 2.8 million views on TikTok over the following weeks4.

How It Spread

Other TikTokers picked up the format through early June 2022, including @dakotamortensen on June 7th and @kitkeenan on June 14th, keeping the group-video version alive as the trend spread4. Mid-month it jumped platforms.

On June 18th, Twitter user @girImuse posted "she's a 10 but she cries when she's mad," which pulled over 111,000 likes6. The same day, @alyciacruz_ tweeted "she's a 10 but she bites the skin off her lips when she's anxious," racking up more than 137,000 likes and 16,700 retweets in three days2. On June 20th, @faizaan_v crossed the format with the If I Was A Worm meme by tweeting "She's a 10 but she asks you if you'd still love her if she was a worm," gaining about 96,000 likes in under a day3.

The trend also drew backlash almost immediately. On June 20th, Mashable ran a piece titled "Men are ruining the 'She's a 10' meme," arguing that straight guys were using the setup to smuggle in sexist punchlines about women1. TikTok user Raja Burrows (@thejollyraja) told Mashable that the original spirit was to raise the guy's score with unexpected traits, so lines like "he's a 6 but he has a mustache" bumping up to an 8 were the fun version, not the tear-down version1.

How to Use This Meme

Pick a starting score from 1 to 10, add "but," and finish with one oddly specific trait about a made-up person. The group then gives a new rating based on whether that trait raises or drops the number. Common conventions include pulling from dating red flags, harmless quirks, or references to other memes like If I Was A Worm.

Frequently Asked Questions

Shes A 10 But Hes A 10 But

2022catchphrasedeclining

Published August 15, 2026

She's A 10 But / He's A 10 But is a TikTok rating game from May 2022 where players give a hypothetical person a starting attractiveness score, add an oddly specific trait, and re-rate them. It jumped to Twitter as a phrasal template in June 2022 and quickly turned into a debate about who was ruining the joke.

snowclone memes tiktok memes relationship memes dating memes participatory video memes

Overview

She's A 10 But / He's A 10 But, sometimes called the Rating Game, is a social game where players set up a hypothetical person with a starting attractiveness score out of 10, then add one very specific trait that either bumps the number up or drops it down1. A typical setup sounds like "he's a 6 but he drives a nice truck," and the group replies with an updated rating like "an 8" or "a 7 and a half"4. The humor comes from how weirdly detailed the traits get, from harmless quirks to obvious red flags.

On TikTok the format was a group video, with friends passing the camera around a car or a couch and taking turns pitching scenarios4. When the trend jumped to Twitter it collapsed into a single-line phrasal template, but the structure stayed the same: a number, the word "but," and a weird trait2. Which traits count as dealbreakers, and which count as green flags, became the whole joke and eventually the whole argument1.

Origin & Background

Platform
TikTok (viral spread to Twitter)
Creator
@leahhwoodss
Date
2022

The game started on May 31st, 2022, when TikToker @leahhwoodss filmed herself in a car asking her friends, "He's a six but he drives a nice truck, what does that make him?"5. Her friends offered new ratings and then passed the camera along so the next person could pitch their own scenario, setting the loop that later videos copied.

Leah followed up with a second installment on June 2nd and a third on June 3rd, and the three original clips pulled roughly 1.4 million, 1.2 million, and 2.8 million views on TikTok over the following weeks4.

How It Spread

Other TikTokers picked up the format through early June 2022, including @dakotamortensen on June 7th and @kitkeenan on June 14th, keeping the group-video version alive as the trend spread4. Mid-month it jumped platforms.

On June 18th, Twitter user @girImuse posted "she's a 10 but she cries when she's mad," which pulled over 111,000 likes6. The same day, @alyciacruz_ tweeted "she's a 10 but she bites the skin off her lips when she's anxious," racking up more than 137,000 likes and 16,700 retweets in three days2. On June 20th, @faizaan_v crossed the format with the If I Was A Worm meme by tweeting "She's a 10 but she asks you if you'd still love her if she was a worm," gaining about 96,000 likes in under a day3.

The trend also drew backlash almost immediately. On June 20th, Mashable ran a piece titled "Men are ruining the 'She's a 10' meme," arguing that straight guys were using the setup to smuggle in sexist punchlines about women1. TikTok user Raja Burrows (@thejollyraja) told Mashable that the original spirit was to raise the guy's score with unexpected traits, so lines like "he's a 6 but he has a mustache" bumping up to an 8 were the fun version, not the tear-down version1.

How to Use This Meme

Pick a starting score from 1 to 10, add "but," and finish with one oddly specific trait about a made-up person. The group then gives a new rating based on whether that trait raises or drops the number. Common conventions include pulling from dating red flags, harmless quirks, or references to other memes like If I Was A Worm.

Frequently Asked Questions