Steven Seagals Good Morning Britain Interview
Steven Seagal's Good Morning Britain Interview is a meme born from a September 2017 satellite interview in which the action star appeared on ITV's morning show from Moscow, looking so dramatically different from his 1990s heyday that Twitter turned his screenshot into an instant joke factory. Viewers zeroed in on his dyed jet-black hair, matching goatee, dark glasses, and Mandarin-collar jacket, spawning a wave of image macros comparing him to Bond villains, Batman antagonists, and badly rendered video game characters.
Overview
The meme centers on a single broadcast screenshot of Steven Seagal sitting in what appears to be a dimly lit Moscow studio, wearing a black wool jacket buttoned to the throat, black-framed oval glasses, and sporting a dyed black widow's peak haircut with matching goatee1. The look was a far cry from the lean action hero of *Under Siege* and *On Deadly Ground*, and the internet wasted no time pointing that out. Most jokes followed a simple formula: slap the screenshot with a caption suggesting Seagal was a fictional villain, a poorly rendered video game NPC, or a "Guess Who?" board game character2.
On September 27, 2017, Steven Seagal appeared via satellite from Moscow on ITV's *Good Morning Britain* to discuss the Trump administration and the NFL #TakeAKnee protests5. The 65-year-old, who had been granted Russian citizenship by Vladimir Putin in November 2016, rarely made public appearances at this point1. During the interview with Piers Morgan, Seagal called the NFL kneeling protests "outrageous" and "disgusting," defended Trump against what he called "enemies within," and dismissed the Russia election interference investigation as "stupid"4.
But nobody was really talking about his political takes. Within hours, the interview clip hit YouTube and racked up over 88,000 views, reaching #13 on the site's trending list5. What caught the internet's eye was how Seagal looked.
Origin & Background
How It Spread
Media
How to Use This Meme
The format is straightforward:
Take the broadcast screenshot of Seagal in his Moscow studio outfit.
Add a caption treating him as a fictional villain, obscure board game character, or poorly rendered video game boss.
The funnier the specific reference, the better. Bond villains, Batman villains, and *Street Fighter* bosses were the most common angles, but any "menacing figure in a dark room" archetype works.
Cultural Impact
Fun Facts
Seagal pronounced Putin's name with a noticeable Russian accent during the interview ("Vlad-ee-meer Poo-tin"), which the AV Club transcribed phonetically in their coverage.
The AV Club's article pointed out that Seagal "obviously, *obviously*" wrote his own IMDB biography and once proclaimed himself "one of the world's foremost experts on swords".
Seagal's appearance on the show was partly to promote his film *Attrition*, in which he plays a character named "Axe" who rescues a "Thai girl with mythical powers".
The YouTube upload of the interview hit 88,000 views and trended at #13 within its first 24 hours.
Seagal had worked as a reserve deputy sheriff alongside Joe Arpaio on his reality show *Steven Seagal: Lawman*.
Derivatives & Variations
Bond Villain Edits:
Multiple users placed the screenshot alongside actual James Bond villain stills or added dialogue about ransom demands and world domination[2].
Street Fighter Crossover:
@dickfundy's edit positioning Seagal as M. Bison leading Shadaloo warriors became one of the more shared variations[1].
Video Game Character Comparisons:
Users compared Seagal to the toilet guard from *GoldenEye 007* on N64 and speculated he was doing "a really cool ARG as the villain for the next unannounced Red Alert game"[1].
Guess Who? Edits:
@Comedyterrorist's board game comparison spawned follow-up edits placing Seagal's face onto actual Guess Who? cards[5].
Owl Curse Tweet:
@pattymo's "wizard who cursed him to gradually turn into an owl" line became a widely quoted standalone joke[5].
Frequently Asked Questions
References (7)
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- 5List of prematurely reported obituariesencyclopedia
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