# Stings the Nostrils - In a Good Way A pair of quotable lines from the 2004 comedy Anchorman: The Legend of Ron Burgundy, spoken by Brian Fantana while pitching his Sex Panther cologne to Ron Burgundy[1]. The exchange, capped by the line 60% of the time, it works every time, became one of the film's most recycled bits online[2]. ## Origin The lines come from Anchorman: The Legend of Ron Burgundy, released July 9, 2004, in a scene where Brian Fantana (played by Paul Rudd) shows Ron Burgundy (Will Ferrell) his cologne collection before trying to seduce Veronica Corningstone[2]. He settles on Sex Panther, described in the film as containing bits of real panther, and sprays it on despite Burgundy's warning[1]. The scene was clipped and uploaded to YouTube in the years after release, where the original studio and fan copies racked up steady views and became the go-to shorthand for the quote[1]. Know Your Meme catalogued the exchange as a classic Anchorman quote, pairing stings the nostrils with the 60% stat as the two lines most often pulled from the scene[2]. - **Platform:** Film (Anchorman) / YouTube (viral spread) - **Creator:** Unknown - **Date:** 2004 ## Overview Stings the Nostrils - In a Good Way refers to a short exchange between news reporter Brian Fantana and anchorman Ron Burgundy in the 2004 Adam McKay comedy Anchorman: The Legend of Ron Burgundy[1]. Fantana douses himself in a cologne called Sex Panther, insisting the burning sensation is a feature, not a bug, while Burgundy replies that it smells like pure gasoline[1]. Fantana then defends the product with the half-nonsense stat that 60% of the time, it works every time[1]. Online the bit gets used two ways. People quote stings the nostrils to describe anything overpowering that they secretly enjoy, from strong drinks to pungent food to bad decisions[2]. The follow-up 60% of the time, it works every time is a standalone punchline about fake precision, unreliable products, or dubious statistics, and it circulates independently of the setup line[2]. ## Frequently Asked Questions ### What is Stings the Nostrils - In a Good Way? A quotable line from the 2004 movie Anchorman, delivered by Brian Fantana while pitching his Sex Panther cologne to Ron Burgundy[1]. ### Where did Stings the Nostrils - In a Good Way come from? The line comes from a scene in Anchorman: The Legend of Ron Burgundy, released in July 2004, and the clip has been widely shared on YouTube[1]. ### What does Stings the Nostrils - In a Good Way mean? It's used to describe something overpowering that the speaker actually likes, framing an unpleasant sensation as a positive feature, mimicking Brian Fantana's defense of his cologne[2]. ### How do you use Stings the Nostrils - In a Good Way? People quote it in reaction to anything strong or harsh, like potent drinks or smells, and often pair it with the follow-up line 60% of the time, it works every time as an ironic sales pitch[2]. ### Is Stings the Nostrils - In a Good Way still popular? It's a classic Anchorman quote that still circulates as a reference, especially the paired 60% of the time punchline documented on Know Your Meme[2]. ## References 1. [https://www.youtube.com/watch?v=5ccp-lEmoAE]() 2. [https://knowyourmeme.com/memes/stings-the-nostrils-in-a-good-way]() --- Source: https://meme.com/memes/stings-the-nostrils-in-a-good-way Published by meme.com — The Internet Meme Library