# T-Series T-Series is an Indian music production company whose YouTube channel became the target of a months-long subscriber war with Swedish YouTuber PewDiePie through late 2018 and 2019[1]. The rivalry produced diss tracks, mass 'Subscribe to PewDiePie' campaigns and a first-place lead change before T-Series became the first channel to reach 100 million subscribers[2]. ## Origin T-Series, formally Super Cassettes Industries Private Limited, was founded in 1983 by Gulshan Kumar Dua, originally to distribute pirated Bollywood songs before pivoting to licensed film soundtracks in the 1990s[3]. Gulshan was killed by the D-Company crime syndicate in 1997, and the company passed to his son Bhushan Kumar and his brother Krishan Kumar[3]. The YouTube channel launched on March 13, 2006, with the oldest surviving upload being the 'Patiala House' trailer from December 23, 2010[3]. The meme angle emerged in August 2018, when Socialblade projections showed T-Series' growth trajectory would overtake PewDiePie, then the most-subscribed channel on the site[1]. YouTuber Pyrocynical's discussion video framing the matchup as a nation versus a person is where the meme community picked it up[3]. - **Platform:** YouTube (viral spread) - **Creator:** Unknown - **Date:** 2018 ## Overview The T-Series meme wasn't a single image or catchphrase but an ongoing spectator sport, framed by fans as 'one Swedish man against all of India' after YouTuber Pyrocynical used the line in an August 2018 discussion video[3]. Edits, comment raids and live sub-count trackers followed every subscriber gained or lost across the two channels for months. Recurring visual jokes included PewDiePie's Meme Review skits, side-by-side sub count screenshots and Urban Dictionary entries mocking T-Series as 'T-Gay'[4]. The bit worked because the matchup felt absurd: a Bollywood label uploading music videos at industrial scale against a solo commentator uploading vlogs. PewDiePie leaned in with videos like 'My Only Hope to Stop T-Series' and the diss track 'bitch lasagna,' which pulled references from the bobs and vagana meme[3]. ## Frequently Asked Questions ### What is T-Series? T-Series is the Indian music and film label Super Cassettes Industries, whose YouTube channel was cast as PewDiePie's rival during a viral 2018-2019 subscriber battle[1]. ### Where did T-Series come from? The company was founded in 1983 by Gulshan Kumar Dua and started its YouTube channel on March 13, 2006[3]. ### What does T-Series mean? 'T-Series' is the label's brand name, but online it became meme shorthand for the corporate-versus-creator matchup with PewDiePie, framed as 'one Swedish man against all of India'[3]. ### How do you use T-Series? It wasn't a template meme but a shared spectator event, tracked through sub-count screenshots, PewDiePie's Meme Review segments and the 'Subscribe to PewDiePie' campaign[3]. ### Is T-Series still popular? The meme rivalry effectively ended when T-Series overtook PewDiePie in April 2019 and hit 100 million subscribers on May 29, 2019[2]. ## References 1. [https://www.independent.co.uk/life-style/gadgets-and-tech/news/t-series-youtube-pewdiepie-100-million-subscribers-most-popular-channel-a8934391.html]() 2. [https://www.ladbible.com/entertainment/news-t-series-beats-pewdiepie-to-100-million-subscribers-20190529]() 3. [https://knowyourmeme.com/memes/t-series]() 4. [https://www.urbandictionary.com/define.php?term=T%20Series]() 5. [https://twitter.com/TSeries/status/1133672603460128768]() --- Source: https://meme.com/memes/t-series Published by meme.com — The Internet Meme Library