What is That's the Neat Part, You Don't?

A two-panel image macro from the animated series Invincible, where Omni-Man calls an unfortunate fact a "neat part" while telling his son it can't be done.

Where did That's the Neat Part, You Don't come from?

The two panels are from "Here Goes Nothing," the second Invincible episode, which aired on Amazon Prime on March 26, 2021. The image macro went viral when Redditor Genericgumibear posted a "How do I buy a house?" version on June 24, 2021.

What does That's the Neat Part, You Don't mean?

The line is a dismissive answer to a sincere question, used when the honest reply is that the thing being asked about isn't possible. Captions riff on topics like student debt and video-game grind.

How do you use That's the Neat Part, You Don't?

Pair the Mark Grayson question panel with the Omni-Man reply, and write a question whose honest answer would ruin somebody's day. Many posts also relabel the two characters to show which groups are speaking.

Is That's the Neat Part, You Don't still popular?

Its biggest stretch of activity ran through late June 2021 across Reddit, Twitter, and Facebook. Documented viral posts for the format all fall inside that window.

That's the Neat Part, You Don't

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Published November 9, 2026

"That's the Neat Part, You Don't" takes its line from a March 26, 2021 scene in Amazon's Invincible, where Omni-Man tells his son Mark that you don't breathe in space. Three months later a Reddit user chopped the exchange into a two-panel image macro about buying a house as a millennial, and r/memes, r/PrequelMemes, and Twitter ran with it. By late June 2021, players were swapping in captions asking when a grindy game starts being fun.

catchphrase memes two panel memes dialogue edit memes exploitable templates dismissal memes

Overview

Each post features Omni-Man's reassuring smile from the Invincible scene in the bottom panel, under a caption like "That's the neat part, you don't," while the top panel asks a question that has no happy answer3. Early posts stuck to object-labeling, pairing identities like "millennials with student debt" against "banks" over a line such as "How do I buy a house?"1. Later versions skipped the labels and wrote the question as a direct ask, letting Omni-Man's cheerful face carry the joke.

Writers sometimes title the format "So When Do I Start Having Fun?" after a June 25, 2021 tweet by Twitter user AerosoulGFX that reframed the exchange as new players asking game veterans when enjoyment kicks in2. A video-game subformat runs with the character swap: Mark and Omni-Man get relabeled as players, NPCs, or franchise mascots, but the two-panel Invincible blocking stays intact4.

Gallery

Origin & Background

Platform

Amazon Prime (source scene) / Reddit (viral spread)

Creator

Genericgumibear

Date

2021

The source scene is in "Here Goes Nothing," the second episode of the superhero series Invincible, which premiered on Amazon Prime on March 26, 20213. Mark Grayson asks his father Nolan how to breathe in space, and Omni-Man answers that you don't. On June 24, 2021, Redditor Genericgumibear turned the two shots into an image macro in r/memes, labeling the characters "millennials with student debt" and "banks" and rewriting the opening question as "How do I buy a house?"1. Genericgumibear's post picked up over 96,000 upvotes in two days4.

How It Spread

Reddit took to the format the same weekend. Also on June 24, Redditor Solid_Snark fused it with prequel meme culture for an r/PrequelMemes variant that earned more than 3,700 upvotes over four days5. A day later, Redditor anutag uploaded a "What's sleep?" version to r/memes that cleared 28,300 upvotes, along with a blank template other users could fill in6.

A video-game spin kicked off on June 25, 2021, when Twitter user AerosoulGFX tweeted a labeled version with "new players" asking "veterans" when the fun begins, captioned "What game is this?" AerosoulGFX's tweet gathered over 134,000 likes and 23,000 retweets in four days2. From there, fans relabeled Mark and Omni-Man as characters from specific games, using the two-panel Invincible setup as a complaint about grind and tutorials4.

Timeline

2021-03-26

Invincible episode 2, "Here Goes Nothing," premieres on Amazon Prime with the "you don't" space-breathing exchange.

2021-06-24

Redditor Genericgumibear posts the first known two-panel image macro in r/memes with the "How do I buy a house?" caption, hitting 96,000+ upvotes.

2021-06-24

Redditor Solid_Snark cross-posts a prequel meme variant to r/PrequelMemes.

2021-06-25

Redditor anutag shares a "What's sleep?" version in r/memes along with a blank template.

2021-06-25

Twitter user AerosoulGFX kicks off the video-game subformat with the "new players" vs "veterans" tweet, which draws 134,000+ likes.

How to Use This Meme

Posts typically feature the two-panel Invincible scene, with Mark Grayson asking a sincere question in the top frame and Omni-Man answering with a version of "That's the neat part, you don't" below. Many posts label the two characters as opposing groups like new players versus veterans, or leave the characters as themselves and only swap the question. The humor lands when the question presumes a happy answer that doesn't exist.