Area 51 Naruto Run
Also known as: Area 51 Naruto Runner · Naruto Runner
Area 51 Naruto Run refers to a viral moment from the September 20, 2019 Storm Area 51 event, where an attendee named Elia Elixir photobombed a live KTNV newscast by performing a Naruto run behind reporter Joe Bartels2. The clip spread across Twitter, Reddit, and YouTube within hours, turning Elixir into a folk hero of the internet's most absurd collective action event1. The moment became the defining image of the Storm Area 51 phenomenon, spawning object-labeled image macros and reaction memes across platforms2.
Overview
The Area 51 Naruto Run meme centers on a clip of a man sprinting through the Nevada desert behind a live TV reporter, arms flung back and torso tilted forward in the signature style of anime character Naruto Uzumaki1. The running style, which features a person leaning forward with arms stretched behind their back, was directly referenced in the original Storm Area 51 Facebook event description: "If we Naruto run, we can move faster than their bullets. Let's see them aliens"3. Screenshots from the broadcast became widely used as object-labeled image macros, with the runner and reporter assigned different roles to fit various jokes2.
The backstory starts with Matty Roberts, a Bakersfield, California vape kiosk clerk who created the Facebook event "Storm Area 51, They Can't Stop All of Us" on June 27, 20193. Roberts got the idea after watching Area 51 conspiracy theorist Bob Lazar on The Joe Rogan Experience podcast3. The event was framed as a sardonic shitpost, asking people to meet in Amargosa Valley on September 20 and rush the heavily classified Air Force facility3. Roberts said the event sat at about 40 responses for three days before unexpectedly going viral3. Eventually, more than 2 million people marked "going" and 1.5 million marked "interested"3.
On September 20, 2019, only about 150 people showed up at the two entrances to Area 51 itself, with none getting inside3. Two music festivals ran alongside the event: Alienstock in Rachel, Nevada, and Storm Area 51 Basecamp in Hiko, Nevada, drawing an estimated 1,500 attendees total3. During KTNV's live coverage from the scene, reporter Joe Bartels was delivering a segment when Elia Elixir sprinted behind him performing the Naruto run2. KTNV uploaded the clip to YouTube, where it picked up over 1,600 views in its first four days2.
Origin & Background
How It Spread
How to Use This Meme
The Area 51 Naruto Run format typically works as an object-labeled image macro. Users take a screenshot from the broadcast showing Elixir running behind Bartels and label each figure to represent a humorous dynamic. The reporter usually represents something serious, stable, or authoritative, while the Naruto runner represents something chaotic, reckless, or exciting charging past it.
Common setups include labeling the runner as an impulsive decision and the reporter as rational thinking, or using the runner as a representation of something unexpected disrupting a normal situation. The GIF version is also used as a standalone reaction clip to express enthusiasm or reckless abandon.
Cultural Impact
Fun Facts
Matty Roberts created the original Facebook event as a shitpost after watching a Joe Rogan podcast about Area 51 conspiracy theories. He was working at a vape kiosk at the time3.
The event got only about 40 RSVPs in its first three days before suddenly going viral3.
Despite 3.5 million RSVPs, only about 150 people actually showed up at Area 51's gates. Around 1,500 attended the associated music festivals3.
Attendees at the Rachel, Nevada festival could get free tinfoil hats made by volunteers Justin and Christopher1.
Someone showed up to the event carrying a North Korean flag, which confused other attendees1.
Derivatives & Variations
Naruto Run Applications
Uses of the Naruto running style in various other contexts and scenarios
(2019)Area 51 Variations
Memes applying the same logic to other military installations or secure locations
(2019)Frequently Asked Questions
References (3)
- 1
- 2Area 51 Naruto Run - Know Your Memeencyclopedia
- 3Storm Area 51encyclopedia