Lays Do Us A Flavor Parodies

2012image macroclassic

Lay's Do Us A Flavor Parodies are photoshopped mockups of Lay's potato chip bags that swap the real contest flavors for absurd, gross, or joke names. The format traces back to a 2012 Tumblr post but exploded in January 2014 when Lay's launched an official web app that let anyone design a bag.

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Overview

Lay's Do Us A Flavor Parodies are user-made mockups of Lay's potato chip bags that swap the real contest submissions for absurd, unappetizing, or joke flavor names1. They copy the branded yellow bag layout, but the flavor text is something like Gargled Milk, White People Tears, or Toothpaste and Orange Juice42.

The joke worked because Lay's actually ran a crowdsourced flavor contest and even shipped a web tool that let anyone design a bag with custom text, which made polished fakes easy to produce6. What started as a small pile of Tumblr screenshots in 2012 blew up in January 2014 when the second round of the contest gave the internet a fresh excuse to flood feeds with custom bags3.

How It Spread

The parodies only turned into a full trend once Lay's opened a second Do Us a Flavor contest on January 13, 2014 and released an official web app that let people design a Lay's bag with any flavor text they wanted6. Two days later, a dedicated Do Us a Flavor Tumblr blog launched to collect the best fake bags in one place1.

On January 26, 2014, Tumblr user Moist Chunky Slurp posted a compilation of photoshopped Lay's bags that pulled in more than 83,100 notes over the next four days4. The next day, user AerosmithHearts posted another set featuring Beer, White People Tears, You Don't Want to Know, and 'Murica, which added over 21,600 notes in its first 72 hours5.

On January 30, Redditor TheIndicaProphecies uploaded a bag reading Toothpaste and Orange Juice to r/funny, where it collected more than 20,700 upvotes and 1,000 comments in roughly three hours2.

How to Use This Meme

People typically use the official Lay's Do Us a Flavor web app or a photoshop template to drop a joke phrase in place of the flavor name on the yellow bag, then post the image to Tumblr, Reddit, or Twitter6. Common conventions include gross-out food combos, political jabs, and self-deprecating in-jokes rather than plausible chip flavors5.

Frequently Asked Questions

Lays Do Us A Flavor Parodies

2012image macroclassic

Lay's Do Us A Flavor Parodies are photoshopped mockups of Lay's potato chip bags that swap the real contest flavors for absurd, gross, or joke names. The format traces back to a 2012 Tumblr post but exploded in January 2014 when Lay's launched an official web app that let anyone design a bag.

photoshop memes brand participation memes food memes tumblr memes exploitable templates

Overview

Lay's Do Us A Flavor Parodies are user-made mockups of Lay's potato chip bags that swap the real contest submissions for absurd, unappetizing, or joke flavor names1. They copy the branded yellow bag layout, but the flavor text is something like Gargled Milk, White People Tears, or Toothpaste and Orange Juice42.

The joke worked because Lay's actually ran a crowdsourced flavor contest and even shipped a web tool that let anyone design a bag with custom text, which made polished fakes easy to produce6. What started as a small pile of Tumblr screenshots in 2012 blew up in January 2014 when the second round of the contest gave the internet a fresh excuse to flood feeds with custom bags3.

How It Spread

The parodies only turned into a full trend once Lay's opened a second Do Us a Flavor contest on January 13, 2014 and released an official web app that let people design a Lay's bag with any flavor text they wanted6. Two days later, a dedicated Do Us a Flavor Tumblr blog launched to collect the best fake bags in one place1.

On January 26, 2014, Tumblr user Moist Chunky Slurp posted a compilation of photoshopped Lay's bags that pulled in more than 83,100 notes over the next four days4. The next day, user AerosmithHearts posted another set featuring Beer, White People Tears, You Don't Want to Know, and 'Murica, which added over 21,600 notes in its first 72 hours5.

On January 30, Redditor TheIndicaProphecies uploaded a bag reading Toothpaste and Orange Juice to r/funny, where it collected more than 20,700 upvotes and 1,000 comments in roughly three hours2.

How to Use This Meme

People typically use the official Lay's Do Us a Flavor web app or a photoshop template to drop a joke phrase in place of the flavor name on the yellow bag, then post the image to Tumblr, Reddit, or Twitter6. Common conventions include gross-out food combos, political jabs, and self-deprecating in-jokes rather than plausible chip flavors5.

Frequently Asked Questions