New Phone, Who Dis?
Published September 8, 2026
New Phone, Who Dis? is a text-message deflection line used to dodge unwanted conversations by pretending not to recognize the sender. First tweeted by @JeffCl in August 2009, the phrase bounced through The Mindy Project and a Seth Meyers Emmy monologue before exploding on Twitter and Tumblr as one of the defining reply formats of the mid-2010s12.
Overview
New Phone, Who Dis? works as a fake-out reply pretending the sender's number is not saved, giving the responder plausible deniability for ignoring the message. The joke lands because everyone with a smartphone has actually done it, and the line reads as breezy rather than rude2.
On Twitter and Tumblr, the format shifted from real texts to imagined conversations, with users pairing the line against increasingly absurd counterparties: exes, God, personified concepts like Darkness, even nagging landlords1. That elasticity is what pushed it past a one-liner and into a reusable reply template that still turns up in group chats and reply guys' quote tweets3.
Origin & Background
How It Spread
How to Use This Meme
The template is a two-line fake text exchange. First line sets up an incoming message, usually from someone with emotional leverage, a bill collector, an ex, a deity, an abstract concept. The second line is the reply, typed exactly as "new phone, who dis?" with the deadpan lowercase intact. Common conventions include pairing it with an obviously recognizable sender so the dodge itself is the joke, and often chaining a third line where the sender reacts in confusion.