Aichannel Ai Kizuna

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A.I. Channel is a YouTube channel fronted by Ai Kizuna, an animated Japanese character who bills herself as a virtual YouTuber. The first video went up on November 29, 2016, and by April 2017 the channel had over 300,000 subscribers off a mix of Let's Plays and casual vlogs.

Overview

A.I. Channel is a YouTube page hosted by Ai Kizuna, an animated Japanese character who calls herself a virtual YouTuber1. Her uploads mix Let's Play videos with vlog-style chatter about topics like artificial intelligence, virtual reality, and Japan's White Day holiday1. Her 3D model was designed by Project A.I., Morikura Yen, Tomitake, and Tda3.

The channel is an early example of the vtuber format, where an anime-style avatar replaces a human presenter on camera2. Her videos average around ten minutes and lean on reaction commentary during gameplay clips of titles like Inside, The Climb, and Superhot1. The identities of her voice actor and animator were kept anonymous through her rise, adding to the mystique that press coverage played up1.

How It Spread

Kizuna picked up momentum in early 2017. On February 21, 2017, the IGON Facebook page shared a clip of her playing the platformer Inside, which pulled in more than 74,000 views and 2,800 reactions over the following months3. Two days later a Redditor asked about her in r/OutOfTheLoop, and by March 1 there was a 340-reply thread on 4chan's /jp/ board3.

Mainstream English-language coverage arrived in late March 2017. Kotaku ran a piece on March 20 flagging her as a virtual anime YouTuber with roughly 200,000 subscribers2. The Verge followed on March 21 with an article joking that even YouTubers were about to be replaced by robots1. Write-ups from Tubefilter and GoBoiano landed the same week3.

By early April 2017 the A.I. Channel page had more than 300,000 subscribers and her @AiChan Twitter account had over 42,000 followers3. She was briefly booted from YouTube after joking that she was technically naked as a hologram, though her channel was reinstated soon after2.

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