What is the Ashton Hall Morning Routine meme?

It's a viral meme based on fitness influencer Ashton Hall's Instagram video showing his elaborate morning routine starting at 3:50 a.m., which includes mouth tape removal, ice water face dunks, gym workouts, and a pool dive. The video went massively viral on Twitter/X in March 2025[2].

Where did the Ashton Hall Morning Routine meme come from?

Ashton Hall posted the original video as an Instagram Reel on February 7th, 2025. It was reposted to Twitter/X on March 20th, 2025, by @tipsformenx, where it exploded with 466 million views[2].

What does the Ashton Hall Morning Routine meme mean?

The meme is used to mock excessively elaborate wellness and productivity routines. It pokes fun at influencer hustle culture by pointing out how much effort Hall puts into activities that seem performative or unnecessary[2].

How do you use the Ashton Hall Morning Routine meme?

Common formats include quote-tweeting the video with exhaustion jokes, posting screenshots of Hall's ice water dunks as reaction images, referencing the "7:36 pool dive" as a punchline, or staging photos with Saratoga Spring Water and bananas[2].

Is the Ashton Hall Morning Routine meme still popular?

As of March 2025, the meme was at peak virality with posts routinely gaining hundreds of thousands of likes on Twitter/X. The original Instagram Reel had over 157 million views[2].

What is the 7:36 Pool Dive?

At 7:36 a.m. in the routine video, Hall performs a full dive into a swimming pool. This specific moment became its own sub-meme, with @AlpelDokkan's reaction post ("HE FLOATED FOR 4 MINUTES") earning over 760,000 likes[2].

Why does Ashton Hall tape his mouth?

Hall sleeps with tape over his mouth, a biohacking practice meant to force nasal breathing during sleep. The moment where he removes the tape at 3:50 a.m. is the video's opening shot and one of its most-discussed details[2].

What is the Saratoga Spring Water connection?

Hall exclusively drinks Saratoga Spring Water in the video, turning the boutique brand into a meme symbol. The 1872-founded company saw enough viral attention that its Wikipedia page was updated to note the connection[1].

How many views did the routine video get?

The original Instagram Reel received over 157 million views and 6 million likes. The Twitter/X repost by @tipsformenx hit 466 million views in two days[2].

Why do people rub banana peels on their face?

Hall rubs a banana peel on his face as part of his skincare routine in the video. This became one of the most-mocked moments, with users finding it both bizarre and oddly specific[2].

Ashton Hall Morning Routine

2025Viral video / reaction memeactive

Published March 10, 2026 · Updated March 18, 2026 · Version 2.0.2

Also known as: Ashton Hall Routine · 7:36 Pool Dive

Ashton Hall's Morning Routine is a viral video meme from early 2025 where fitness influencer Ashton Hall documented his elaborate pre-dawn daily routine, including mouth taping, ice water face dunks, and a dramatic 7:36 a.m. pool dive. Originally posted on Instagram in February 2025, the video exploded on Twitter/X in late March after a repost, drawing hundreds of millions of views and widespread mockery for its over-the-top wellness habits.

morning routine memes influencer mockery memes self improvement memes fitness culture memes

Overview

The Ashton Hall Morning Routine meme centers on a single Instagram Reel in which Ashton Hall, a fitness influencer and online health coach, walks viewers through his intensely regimented morning. The video starts at 3:50 a.m. with Hall peeling mouth tape off his face, then progresses through teeth brushing, a 20-minute workout, journaling, submerging his face in bowls of ice water, a gym session with a pool dive, and a mock-serious business call2. The routine's appeal as meme material comes from its sheer excess. Hall drinks only Saratoga Spring Water, rubs banana peels on his face, and treats every mundane activity like a high-stakes performance. Internet users latched onto specific moments, turning screenshots and quotes into reaction images and jokes that spread rapidly across platforms.

Origin & Background

Platform

Instagram (original video), Twitter/X (viral spread)

Creator

Ashton Hall

Date

2025

On February 7th, 2025, Ashton Hall uploaded an Instagram Reel documenting his morning routine from start to finish2. The video opens with Hall walking to his bathroom mirror at 3:50 a.m., removing tape from his mouth (a wellness trend meant to promote nasal breathing during sleep), and launching into a packed schedule of exercise, journaling, ice baths, and gym time. The Reel picked up massive traction on Instagram alone, pulling in over 157 million views and 6 million likes within its first month on the platform2.

The meme's second life began on March 20th, 2025, when Twitter/X user @tipsformenx reposted the clip. That repost hit 466 million views and 119,000 likes in just two days2, pushing the routine firmly into mainstream meme territory.

How It Spread

The Twitter/X repost on March 20th opened the floodgates. Within hours, quote tweets and reaction posts started piling up. User @Darikeon set the tone with "My day would be over at 9:30 am. Back to sleep I'd go," a post that collected over 200,000 likes in three days2. The next day, @kirawontmiss wrote "bro woke up at 4am in the morning to spend 6 hours bullshitting," which hit over 400,000 likes in two days2.

March 21st was the meme's peak day on Twitter/X. User @notwhydeegee2 joked "This guy is frying me bro. All he does is dunk his face in ice water and do full sprints in a parking lot," earning 250,000 likes2. That same day, @redvivisection posted side-by-side stills of Hall dunking his face in two different bowls of ice water, which passed 500,000 likes2. The biggest single post came from @AlpelDokkan, who zeroed in on the pool scene: "THIS IS DESTROYING ME BROOOOOO HE FLOATED FOR 4 MINUTES," gathering over 760,000 likes in two days2.

By March 22nd, the meme had evolved beyond simple mockery into participatory comedy. User @computer_gay posted a photo of a shopping cart loaded with Saratoga Spring Water bottles and bananas, captioned "am I forgetting anything?", pulling 700,000 likes in a single day2. On March 23rd, animator @u_m_a_m_i created an animation from the POV of the ice bowl as Hall's face plunges in, adding 38,000 likes2.

The video's virality also had a measurable commercial side effect. Saratoga Spring Water, the bottled water brand Hall exclusively uses in the video, saw a spike in online attention. The brand's Wikipedia page was updated to note that it "went viral online after social media influencer Ashton Hall featured the water in his 'Morning Routine' videos" in 20251.

Platforms

YouTubeTikTokTwitter/XInstagram Reels

View on Google Trends

How to Use This Meme

The Ashton Hall Morning Routine meme typically works in a few formats:

Quote tweet mockery — Repost or reference the original video with commentary about how exhausting or absurd the routine looks. Common angle: expressing that you'd be done for the day before Hall even finishes his morning.

Ice water reaction images — Use stills of Hall dunking his face in bowls of ice water as reaction images for any situation involving unnecessary effort or self-inflicted suffering.

7:36 Pool Dive — Reference the specific timestamp where Hall does a full pool dive as a punchline for dramatic overreaction or unnecessarily cinematic behavior.

Shopping list parody — Post photos of Saratoga Spring Water and bananas (Hall's signature items) as if preparing to replicate the routine.

POV edits — Create animations or edits from the perspective of objects in the video, like the ice bowl or the pool.

Create Your Own

Cultural Impact

The meme had an immediate commercial ripple. Saratoga Spring Water, a boutique bottled water brand founded in 1872 in Saratoga Springs, New York, received a wave of free publicity from the video1. Hall's exclusive use of the cobalt-blue Saratoga bottles in his routine turned the brand into a meme signifier, with users incorporating the bottles into jokes and parody photos2. The brand, owned by BlueTriton Brands, had its Wikipedia entry updated to acknowledge the viral moment1.

The routine also fed into broader online discourse about "hustle culture" and performative wellness. Hall's pre-dawn schedule, mouth taping, and ice dunking hit a nerve because they represented the extreme end of influencer self-optimization content. The meme's popularity reflected a growing audience appetite for poking fun at productivity culture rather than aspiring to it.

With combined view counts exceeding 600 million across Instagram and Twitter/X within weeks, the Ashton Hall Morning Routine was one of the most-viewed individual meme sources of early 20252.

Fun Facts

Hall's original Instagram Reel hit 157 million views before the Twitter/X repost even happened, making the meme's "second wave" bigger than many memes' entire lifecycles2.

The Twitter/X repost by @tipsformenx reached 466 million views in 48 hours, one of the fastest-growing reposts on the platform in 20252.

Saratoga Spring Water has been bottled since 1872, making it over 150 years old when an influencer's morning routine accidentally turned it into a meme prop1.

Saratoga Water was previously owned by Anheuser-Busch and then Evian before being bought by local investors in 19921.

Hall tapes his mouth shut while sleeping, a biohacking trend meant to promote nasal breathing, which became one of the video's most-mocked details2.

Derivatives & Variations

Genre variations, morning routines for different archetypes

A variation of Ashton Hall Morning Routine

(2025)

Reality comparisons, actual vs. parody side-by-sides

A variation of Ashton Hall Morning Routine

(2025)

Industry-specific parodies, engineer morning routine, artist morning routine

A variation of Ashton Hall Morning Routine

(2025)

Response videos, wellness creators responding to the criticism

A variation of Ashton Hall Morning Routine

(2025)

Frequently Asked Questions

References (2)

1
Saratoga Waterencyclopedia
2
Ashton Hall Morning Routine - Know Your Memeencyclopedia