Chocolate

2002catchphraseclassic

Chocolate is a screaming catchphrase meme built around the SpongeBob SquarePants character Tom Smith from the 2002 episode Chocolate with Nuts. His unhinged yelling of the word CHOCOLATE turned into a template for YouTube Poops, YTMNDs, and photoshop edits during the mid-2000s remix era.

spongebobyoutube poop memesytmnd memescatchphrase memesearly internet memes

Overview

The character, officially named Tom Smith4, appears in Chocolate with Nuts as a fish who reacts to SpongeBob and Patrick pitching chocolate bars by shrieking the word at full volume1. His wide-eyed panic and repeated yelling of 'CHOCOLATE' became the meme's entire hook. He shows up twice in the episode, first buying nothing during his outburst, then returning at the end to buy every bar the pair are carrying.

Because the clip works as pure screaming with no context needed, remixers pulled it into GIFs, chiptunes, and Metal Gear codec calls. Urban Dictionary entries from the same era also picked up the word as slang for 'amazingly fantastic'2.

How It Spread

The first big remix landed on YTMND on June 22nd, 2005, when user hehelololol posted 'Metal Gear Chocolate,' splicing Tom Smith's face into a Metal Gear Solid codec call3. YTMND, then the go-to home for absurd audio-loop pages, was a natural fit for a screaming one-word joke.

A second wave hit on December 31st, 2006, when a YTMND overlaid Tom Smith onto a scene from the 2002 film Windtalkers of a soldier handing chocolate to a girl right before an attack. That page pulled in around 700,000 views over the next decade and sat at a 4.76 rating, high enough to place it among the site's top-rated pages3.

YouTube uploader Awful Fawful later turned the same audio into a YTPMV set to Night of Nights, and an extended cut of that video passed 100,000 views. The yell is still recycled in YouTube Poop edits as shorthand for a maximum-volume freakout1.

How to Use This Meme

Editors typically loop the CHOCOLATE yell over an unrelated scene where a character reacts to good news, danger, or nothing at all, letting the audio's manic energy carry the joke. Common conventions include swapping Tom Smith's face into games and movies, or syncing the scream to a beat as a YTPMV1. The bit still works because the clip is short and the emotion is unmistakable.

Frequently Asked Questions

Chocolate

2002catchphraseclassic

Chocolate is a screaming catchphrase meme built around the SpongeBob SquarePants character Tom Smith from the 2002 episode Chocolate with Nuts. His unhinged yelling of the word CHOCOLATE turned into a template for YouTube Poops, YTMNDs, and photoshop edits during the mid-2000s remix era.

spongebob youtube poop memes ytmnd memes catchphrase memes early internet memes

Overview

The character, officially named Tom Smith4, appears in Chocolate with Nuts as a fish who reacts to SpongeBob and Patrick pitching chocolate bars by shrieking the word at full volume1. His wide-eyed panic and repeated yelling of 'CHOCOLATE' became the meme's entire hook. He shows up twice in the episode, first buying nothing during his outburst, then returning at the end to buy every bar the pair are carrying.

Because the clip works as pure screaming with no context needed, remixers pulled it into GIFs, chiptunes, and Metal Gear codec calls. Urban Dictionary entries from the same era also picked up the word as slang for 'amazingly fantastic'2.

How It Spread

The first big remix landed on YTMND on June 22nd, 2005, when user hehelololol posted 'Metal Gear Chocolate,' splicing Tom Smith's face into a Metal Gear Solid codec call3. YTMND, then the go-to home for absurd audio-loop pages, was a natural fit for a screaming one-word joke.

A second wave hit on December 31st, 2006, when a YTMND overlaid Tom Smith onto a scene from the 2002 film Windtalkers of a soldier handing chocolate to a girl right before an attack. That page pulled in around 700,000 views over the next decade and sat at a 4.76 rating, high enough to place it among the site's top-rated pages3.

YouTube uploader Awful Fawful later turned the same audio into a YTPMV set to Night of Nights, and an extended cut of that video passed 100,000 views. The yell is still recycled in YouTube Poop edits as shorthand for a maximum-volume freakout1.

How to Use This Meme

Editors typically loop the CHOCOLATE yell over an unrelated scene where a character reacts to good news, danger, or nothing at all, letting the audio's manic energy carry the joke. Common conventions include swapping Tom Smith's face into games and movies, or syncing the scream to a beat as a YTPMV1. The bit still works because the clip is short and the emotion is unmistakable.

Frequently Asked Questions