Pawn Stars

2010image macroclassic

Published September 21, 2026

Pawn Stars is a set of image macros and catchphrases based on the History Channel reality show about the Harrison family's Las Vegas pawnshop. The meme took off on 4chan in early 2010 when an anonymous user posted the show's opening monologue as a copypasta, then grew into one of the most-quoted advice animal formats of the early 2010s, built around host Rick Harrison's endless supply of expert 'buddies.'

Overview

The core format pairs stills of Rick Harrison with captions lifted from the show's negotiation scenes, letting any everyday object stand in as the item on the counter1. The most-quoted lines include 'I've got a buddy who's an expert in this and I'd like to have him take a look at it,' 'There's no market for stuff like that,' and 'I'm really interested in this item, but I don't know enough about it'3.

The joke works because the show itself is so formulaic: Rick feigns uncertainty, calls in an off-screen expert, the expert shaves the price, and the seller takes it. That structure turned every stock line into a copypasta ready to drop into a caption, and the format eventually spawned parallel image macro series based on Rick's negotiation script1. Specific viral posts are not linked in the available sourcing, though the format's peak circulation ran through advice animal caption generators and forum crossposts.

Origin & Background

Platform
4chan /b/ (origin), Meme Generator (viral spread)
Date
2010

The meme began on 4chan's /b/ (random) board on February 25th, 2010, when an anonymous user posted the show's opening monologue as a copypasta and follow-up threads paired stills of the shop's owners with advice animal captions built around Rick Harrison's negotiation lines3. The show itself had premiered on the History Channel on July 19th, 2009 and centered on shop founder Richard 'The Old Man' Harrison, his son Rick, and Rick's son Corey at the World Famous Gold & Silver Pawn Shop in Las Vegas2.

How It Spread

How to Use This Meme

To make a Pawn Stars meme, take a still of Rick Harrison from the show and pair it with a caption in his voice: an over-cautious appraisal followed by a lowball offer. Common convention is to sub in whatever object the joke is really about, whether that's a game console, a cryptocurrency, or a political concept, and let Rick's script do the rest1.

Frequently Asked Questions