Vince Shlomi Shamwow Slap Chop — Vince Offer in headset and ShamWow polo holding orange ShamWow towels

Vince Shlomi Shamwow Slap Chop

2009viral videoclassic

Published July 30, 2026

Vince Shlomi Shamwow Slap Chop is the internet nickname bundle for the shouty late-2000s TV pitchman Vince Shlomi and his two viral products, the ShamWow absorbent cloth and the Slap Chop hand-press food chopper. His wired headset, blue polo, and rapid-fire double entendres turned his infomercials into an early YouTube quoting favorite.

advertising memes late 2000s memes catchphrase memes double entendre memes youtube viral

Overview

Vince Shlomi Shamwow Slap Chop refers to the loud, hyperactive TV pitchman Vince Shlomi (also called Vince Offer or the ShamWow Guy) and the two products, an absorbent shammy cloth and a hand-slap food chopper, that made him a late-2000s internet fixture3. The wired headset mic, blue polo shirt, and shouted quick-cut pitches turned him into shorthand for the whole direct-response TV format.

The Slap Chop spot in particular stacked up unintentional double entendres, most famously the line "you're gonna love my nuts," which spread once fans ripped the commercial and reuploaded it to YouTube1. Paired with ShamWow demos where Vince mopped up spilled soda and cola with a single German-made towel, the pitches gave viewers a steady supply of quotable moments and freeze-frame reactions.

Origin & Background

Platform
TV infomercial (source), YouTube (viral spread)
Creator
Vince Shlomi
Date
2009

The character was built out of a set of direct-response TV commercials in the second half of the 2000s. Vince Shlomi first pitched the ShamWow, an absorbent shammy cloth marketed as German-made2, in aggressive fast-talking spots that stood out against the softer style of contemporaries like Billy Mays. He then followed with the Slap Chop, a hand-pressed food chopper, using the same shouted rapid-fire delivery and on-camera demonstrations3.

How It Spread

Once the commercials moved off cable and onto YouTube, the pitches broke out of their infomercial slot. In 2009, producer Steve Porter released the "Slap Chop Rap (Auto-Tune Remix)," pitch-correcting Vince's Slap Chop lines over a hip-hop beat and racking up tens of millions of views across mirrored uploads1.

Late-night and comedy programs added another push. "Jimmy Kimmel Live" and E!'s "The Soup" both ran parody segments built around Vince's delivery, while amateur YouTube spoofs kept stacking up3. Tabloid coverage widened his profile after his February 7, 2009 arrest on a felony battery charge involving Sasha Harris, an incident that produced no formal charges but briefly pulled the infomercial star into gossip news alongside his product fame3.

How to Use This Meme

The format typically involves imitating Vince's clipped, urgent delivery, copying the blue polo and headset mic look, or dropping his catchphrases like "you're gonna love my nuts" and "you'll be saying wow every time" into unrelated contexts. Video edits often lean on Steve Porter's Slap Chop Rap Auto-Tune remix as backing audio1.

Frequently Asked Questions