What The Dog Doin
Also known as: What da Dog Doin'
"What the Dog Doin'" is a catchphrase meme originating from a 2014 Vine video by comedian Tony Baker, in which a group of people reach into a tin of mints and a dog unexpectedly joins them, prompting the bewildered question. The clip sat dormant for years until a viral 2019 Twitter repost brought it back to life, and by 2021 the phrase had spread across TikTok, Instagram, and YouTube as a go-to reaction for any creature caught doing something inexplicable.
Overview
The meme centers on a short Vine skit where four people simultaneously reach into a small tin of Icebreakers mints. Then a dog's paw enters the frame, reaching for the mints just like the humans. Someone delivers the line "What the dog doin'?" with a mix of confusion and amusement4. That one line became the entire meme.
What gives it staying power is the simplicity. There's a brief buildup of hands converging on the tin, then the absurd payoff of the dog joining in3. The delivery hit a specific tone, half-genuine question, half-comedic punchline, that people found endlessly reusable1. Over time, the phrase detached from the original video and became a general-purpose reaction to anything strange or out of place8.
On April 9, 2014, Vine comedian Tony Baker (@TonyBakerComedy) tweeted a link to his Vine video titled "WHEN YOU PULL OUT MINTS IN PUBLIC," tagged with #WhatTheDogDoin3. The skit featured fellow Viners King Bach, Damaine Radcliff, MrNateJackson, Liane V, and Neli Mac4. Vine Activity archived the video the following day, April 10, 20144.
At the time, it was just another funny Vine. The short-form format gave it replay value, but the phrase didn't immediately spread as a standalone meme. It took years and a platform death before the clip found its second wind.
Origin & Background
How It Spread
Media
How to Use This Meme
The format is loose and adaptable. Common approaches include:
- Classic format: Find a photo or video of a dog doing something unusual (standing on furniture, staring at nothing, wearing a hat) and caption it "What the dog doin'?". - Reaction use: Drop the phrase in a comment section when something looks confusing or out of place. - Audio overlay: Use the original audio or a remixed version over footage of animals, people, or objects doing unexpected things. - Meta usage: Apply the phrase to things that aren't dogs at all. A car parked weirdly, a politician making a strange face, a cat sitting somewhere it shouldn't. The further from the original context, the funnier it tends to land.
The intentionally casual grammar is part of the appeal. "Doin'" not "doing." It signals you're in on the joke.
Cultural Impact
Fun Facts
The original Vine specifically featured Icebreakers mints. The whole gag was about people helping themselves to your mints uninvited, with the dog being the absurd final escalation.
@StacksBreadup's 2019 Twitter repost is what rescued the meme from obscurity, a full five years after its creation.
YouTuber twomad was one of the biggest individual amplifiers of the phrase, using it in both video and photo content across late 2020 and early 2021.
The phrase functions as what linguists call a "snowclone," a formulaic structure where the words stay the same but the delivery and context shift each time.
Despite being over a decade old, the meme largely avoided corporate co-optation, which helped it keep credibility in online communities longer than most viral catchphrases.
Derivatives & Variations
TikTok sound edits:
The original audio was remixed into bass-boosted and distorted versions, widely used as punchline audio on TikTok[5].
SpongeBob splice:
Instagram user andrew_lastname combined the audio with SpongeBob SquarePants footage in May 2021, creating a popular crossover format[4].
Image macro variants:
The phrase was applied to still images of dogs in unusual situations, evolving into a standalone captioned-image format independent of the original video[2].
"Dog?" messages in Elden Ring:
Players adopted similar confusion-based animal humor in FromSoftware's game, leaving misidentifying messages near turtles and other creatures[1].
Frequently Asked Questions
References (9)
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- 2
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- 4What the Dog Doin' - Know Your Memeencyclopedia
- 5Electoral fraud in the United Statesencyclopedia
- 6What the Dog Doin' - Urban Dictionarydictionary
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- 9