Boo The Worlds Cutest Dog

2009viral characterdead

Boo was a Pomeranian dog who built a massive Facebook following in the early 2010s, known for his signature short teddy bear haircut. Nicknamed the World's Cutest Dog, his page crossed 16 million likes before he died in January 2019.

Overview

Boo was a Pomeranian dog who built a huge Facebook following, known for his signature short haircut that gave him a teddy bear look1. His Facebook page grew past 16 million likes over roughly ten years, and he picked up the nickname "The World's Cutest Dog"3. Photos of the fluffy dog with cropped fur circulated widely across social media in the early 2010s1.

Boo had a book deal with publisher Chronicle Books, which put him at the center of a pet-celebrity mini-industry alongside the Facebook page5. His owners kept the account active until he died in his sleep in January 20191.

How It Spread

Celebrity attention pushed Boo well past a niche pet audience. On October 22, 2010, pop singer Kesha tweeted a link to the Facebook page with the caption "new boyfriend," sending her fans toward the account2. That single tweet picked up over 110 likes and 480 retweets in the years that followed2.

In April 2012, a death hoax spread under the hashtag #RIPBOO. Journalist Sam Biddle posted a tweet on April 11, 2012 declaring "Boo the Dog Has Died" with the tags #deadboo, #teamboo, and #RIPboo, feeding the rumor before eventually deleting the post4. HuffPost checked with Chronicle Books, Boo's book publisher, who confirmed the dog was alive5.

Boo actually died on January 18, 2019. His owners posted the announcement on the Facebook page that morning, and the post gathered upwards of 294,000 reactions, 71,000 shares, and 46,000 comments in the first 24 hours1.

How to Use This Meme

Boo isn't a template meme with a fixed format. His photos are typically shared in cute-dog threads, Pomeranian grooming discussions, and nostalgia posts about early Facebook pet accounts1. Fans sometimes point to his short haircut as inspiration for grooming their own Pomeranians.

Frequently Asked Questions