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Google First Search Award — Crystal Google award engraved 'First Person to Google the Phrase: is it legal to take pigeons from the park for free,' February 15

Google First Search Award

2022hoax / viral videoclassic

Published October 19, 2026

In September 2022, Instagram and TikTok creator legbootlegit posted staged videos of himself unboxing glass trophies supposedly handed out by Google for being the first person to search a specific phrase. The bit went viral enough that by January 2023, a Google communications manager had to officially tell Newsweek the awards did not exist.

hoax memes tiktok memes prank memes absurdist humor memes bait and switch memes

Overview

Each supposed award is a crystal trophy etched with an oddly specific phrase about kidnapping, caffeinating or feeding pigeons, styled with Google brand colors to look like something a corporate PR team would mail out1. The joke works because the phrases are so niche, like a search for how to stop excessive behavior in caffeinated pigeons, that it feels plausible nobody else would have typed them before2.

TikTok

The format follows two beats. First, legbootlegit shows a fake Google results page topped with a banner reading "Congratulations! You were the first to search for this phrase," then the video skips ahead by "several months" to an unboxing of the glass trophy2. Follow-up TikToks from other users copy the premise by typing nonsense queries into Google in hopes of triggering the imaginary notice3.

Gallery

Origin & Background

Platform
Instagram / TikTok (viral spread)
Creator
legbootlegit
Date
2022

On September 9th, 2022, Instagram user legbootlegit, an account known for mocked-up fake products, posted a carousel of eight photos showing crystal awards engraved with oddball pigeon-related search phrases1. The same day, legbootlegit uploaded a TikTok of himself unboxing the first trophy, which pulled roughly 3 million views over the next four months4. A second unboxing TikTok, posted on September 10th, 2022, picked up similar numbers5.

The bit was reignited on January 19th, 2023, when legbootlegit answered a commenter who asked whether Google notifies you if you search something first. In the response video, a fake prompt appears under the search bar promising a prize, and the clip collected over 2.6 million views in a week6.

TikTok

How It Spread

Confusion set in almost immediately. On September 9th, 2022, a user named Kanak Bodkhe went to the official Google Support forum to ask whether the awards were legitimate, and a day later one of the trophy photos was reposted to 9GAG1. The January 2023 follow-up video is what tipped the hoax into mainstream territory, with TikTokers filming their own attempts at bagging an award.

On January 21st, 2023, TikToker @connorhessee posted a video trying to score the trophy that pulled over 8.5 million views in five days7. @nathantriska posted a similar attempt on January 22nd, 2023, which cleared 4.5 million views in four days8. Searches like "google award for first person to search" spiked alongside the clips2.

On January 25th, 2023, Newsweek ran a fact-check with a statement from Colette Garcia, a communications manager for Search at Google, who said the award "does not currently exist" and noted that 15 percent of daily searches are new2. Dexerto reported the debunk the same day3.

Timeline

2022-09-09

Legbootlegit posts the original Instagram carousel of eight fake Google trophies and uploads the first unboxing video to TikTok[1][4].

2022-09-09

A user asks on Google Support whether the awards are real, showing early confusion about the hoax[1].

2022-09-10

Legbootlegit uploads a second unboxing TikTok, and one trophy image is reposted to 9GAG[5].

2023-01-19

Legbootlegit posts a response TikTok showing a fake 'first to search' banner under the Google search bar, pulling 2.6 million views in a week[6].

2023-01-21

TikToker @connorhessee posts a video attempting to earn the award, hitting 8.5 million views in five days[7].

2023-01-22

TikToker @nathantriska posts a similar attempt that gets over 4.5 million views in four days[8].

2023-01-25

Newsweek publishes a fact-check with an official Google statement debunking the award, followed by Dexerto's writeup the same day[2][3].

Instagram

How to Use This Meme

The template typically pairs a deliberately absurd Google query (the stranger and more unlikely the phrase, the better) with footage of a fake confirmation banner on the results page, followed later by an unboxing shot of a Google-branded glass trophy1. Imitators often skip the trophy and film only the search attempt, treating it as a challenge to find a phrase no human has ever typed.

Frequently Asked Questions

It is a fake trophy hoax started by TikTok and Instagram creator legbootlegit, who filmed himself unboxing crystal awards supposedly sent by Google for being the first person to search a specific phrase1.

legbootlegit posted the original photo carousel and first unboxing TikTok on September 9th, 2022, as part of a running bit about mocked-up fake products4.

It plays on the idea that search engines might reward unique queries, poking fun at people chasing clout for being 'first' at something trivial2.

Imitators typically film themselves typing an absurd phrase into Google in hopes of triggering a (nonexistent) first-search notification, as @connorhessee and @nathantriska did in January 202378.

Interest spiked in January 2023 after the follow-up video and faded once Google's communications manager Colette Garcia confirmed to Newsweek that no such award exists23.

References (9)

  1. 1
    https://www.newsweek.com/fact-check-award-being-first-google-something-1776546
  2. 2
    https://www.dexerto.com/entertainment/google-officially-debunks-viral-first-search-award-tiktok-claim-2043457/
  3. 3
    https://www.instagram.com/p/CiS1YkRufYy/?hl=en
  4. 4
    https://knowyourmeme.com/memes/google-first-search-award
  5. 5
    https://www.tiktok.com/@legbootlegit/video/7141423354858327338
  6. 6
    https://www.tiktok.com/@legbootlegit/video/7141773447159434542
  7. 7
    https://www.tiktok.com/@legbootlegit/video/7190155231253056811
  8. 8
    https://www.tiktok.com/@connorhessee/video/7190863129893522731
  9. 9
    https://www.tiktok.com/@nathantriska/video/7191178354521804074

Quick Info

Year
2022
Origin
Instagram / TikTok (viral spread)
Type
hoax / viral video
Status
classic
Creator
legbootlegit

Tags

tiktokinstagramgooglehoaxfake productlegbootlegitviral video

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