I'm Gonna Pretend I Didn't See That — A high-quality black and white photograph of a man in sunglasses and formal attire with a dismissive expression.

I'm Gonna Pretend I Didn't See That

2019reactionclassic

Published March 10, 2026

Also known as: I'm Gonna Pretend I Didn't See That Meme · IGPIDST

I'm Gonna Pretend I Didn't See That is a popular internet meme format that emerged around 2019 and became recognized across internet circles.

catchphrase memes reaction memes dismissal memes deliberate ignorance memes

Overview

I'm Gonna Pretend I Didn't See That, an internet meme format that became recognizable across internet circles. The meme expresses specific emotions, situations, or concepts that resonate with internet users and has been widely adapted.

Origin & Background

Platform
Internet/Reddit/Twitter
Creator
Community created
Date
2019-06

Emerged from internet culture as a recognizable meme format in 2019.

How It Spread

The I'm Gonna Pretend I Didn't See That meme spread across multiple platforms including Reddit, Twitter, TikTok, and Discord. It took off due to its relatability and versatility across different communities.

The meme's popularity reflected broader trends in internet culture and its ability to express common experiences. Communities continue to find new applications and contexts for this format.

Platforms

RedditTwitterTikTokDiscordInstagram

Timeline

2019-06

Meme format emerges

2020-01

Gains traction in internet circles

2021-01

Reaches peak popularity

2022-01-01

Brands and companies started using I'm Gonna Pretend I Didn't See That in marketing

2024-01

Current status in meme culture

2025-01-01

I'm Gonna Pretend I Didn't See That is still actively used and shared across platforms

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Frequently Asked Questions