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Contents

  • Overview
  • Gallery
  • Origin
  • How It Spread
  • How to Use
  • FAQ
  • References
Blizzard's Diversity Chart — Blizzard Diversity Space Method radar chart with three Overwatch characters plotted along seven diversity axes

Blizzard's Diversity Chart

2022exploitabledead

Published October 15, 2026

Blizzard's Diversity Chart, officially the Diversity Space Tool, is a radar graph developed by Activision-Blizzard subsidiary King for rating video game character designs across categories like ethnicity, body type, gender identity and sexual orientation. After the tool was unveiled in a May 12th, 2022 corporate blog post, gaming Twitter spent the next day roasting it as corporate-speak dystopia and remixing the showcase Overwatch chart with characters from JoJo's Bizarre Adventure and other franchises.

gaming exploitable templates character design memes culture war memes 2022 memes

Overview

The chart itself is a seven-axis radar graph plotting a given character along categories like culture, ethnicity, age, ability, body type, gender identity, sexual orientation and socioeconomic background, with each axis scored to produce a lopsided polygon1. King's own showcase slide ran Overwatch's Zarya, Lúcio and Torbjörn through the graph, and that specific slide, with its three overlapping polygons, is what Twitter users grabbed and started captioning2.

Loading tweet...

As an exploitable, Blizzard's Diversity Chart works by swapping the sample Overwatch cast for other fictional characters and scoring them against the same axes for comedic effect, usually to point out that the metric is absurd or that a chosen character maxes out one axis in an unflattering way4. The tone across the earliest edits leaned heavily sarcastic, treating the tool itself as the punchline rather than any single character on it3.

Gallery

Origin & Background

Platform
Activision Blizzard blog / Twitter (viral spread)
Creator
King; Unknown
Date
2022

On May 12th, 2022, the Activision Blizzard newsroom published a post titled "King's Diversity Space Tool: A Leap Forward for Inclusion in Gaming," introducing the Diversity Space Tool built by its mobile-game subsidiary King for internal character design review1. The post laid out the seven-axis radar and included the Overwatch showcase image that would soon be edited into memes1.

Backlash and format emergence both happened on May 13th, 2022, when gaming site Fanbyte wrote up the tool as "coming off as mildly dystopian" and its account tweeted the article with the caption "fucking weird," collecting over 710 retweets and 4,300 likes within three hours24. The earliest known exploitable edits of the Overwatch showcase chart surfaced within hours of that Fanbyte tweet.

How It Spread

The Fanbyte tweet from May 13th, 2022 acted as the main vector, drawing quote tweets within hours from gaming personalities and critics who treated the tool as a case study in corporate tone-deafness3. Video game journalist Jim Stephanie Sterling posted a joke about the tool that collected over 260 retweets and 1,900 likes in the first three hours5, and other quote tweets in the same window described the tool as "a deeply psychotic thing to produce"6.

Parody edits of the Overwatch showcase chart followed the same day. Twitter user @ChrisHawkner posted a JoJo's Bizarre Adventure crossover edit on May 13th, 2022 that pulled over 740 views and 25 likes in two hours7. Discussion stayed concentrated on gaming Twitter over the next 24 hours and faded quickly after the news cycle moved on, with the tool itself quietly dropping out of King's public communications4.

Timeline

2022-05-12

Activision Blizzard publishes the "King's Diversity Space Tool" newsroom post introducing the radar chart[1].

2022-05-13

Fanbyte covers the tool as "mildly dystopian" and its tweet of the article collects over 710 retweets and 4,300 likes in three hours[2][3].

2022-05-13

Jim Stephanie Sterling tweets a joke about the tool, picking up over 260 retweets and 1,900 likes[5].

2022-05-13

@ChrisHawkner posts a JoJo's Bizarre Adventure parody of the Overwatch showcase chart[7].

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How to Use This Meme

A typical post takes the original Zarya/Lúcio/Torbjörn radar graphic and swaps the three characters for a chosen trio, often from one franchise, then redraws or re-skews the polygons so one character comically fills or flattens the diversity axes. Captions commonly frame the swap as a straight-faced "corporate audit" of fictional characters, with the humor coming from how badly the metric fits the subject.

Frequently Asked Questions

It is the meme nickname for King's Diversity Space Tool, a seven-axis radar graph for rating character designs on culture, ethnicity, age, ability, body type, gender identity and sexual orientation that Activision Blizzard unveiled in May 20221.

King, a subsidiary of Activision Blizzard, built it as an internal character-design review tool and published a blog post introducing it on May 12th, 20221. The graphic went viral the next day after Fanbyte wrote it up2.

As a meme, it mocks the idea of auditing fictional characters against a corporate diversity rubric; critics on Twitter framed the tool itself as the joke, calling it "fucking weird" and "deeply psychotic"36.

Users typically take the original Zarya, Lúcio and Torbjörn showcase chart and swap the three characters for other fictional trios, like @ChrisHawkner's JoJo's Bizarre Adventure edit from May 13th, 20227.

No. Discussion and edits stayed concentrated in the 48 hours after the original May 13th, 2022 Fanbyte tweet and faded as the news cycle moved on4.

References (7)

  1. 1
    https://www.activisionblizzard.com/newsroom/2022/05/king-diversity-space-tool
  2. 2
    https://www.fanbyte.com/news/activision-inexplicably-introduces-tool-to-rate-character-diversity-metrics/
  3. 3
    https://twitter.com/FanbyteMedia/status/1525182833324544000
  4. 4
    https://knowyourmeme.com/memes/blizzards-diversity-chart
  5. 5
    https://twitter.com/JimSterling/status/1525194974031142915
  6. 6
    https://twitter.com/G0ffThew/status/1525191064440647682
  7. 7
    https://twitter.com/ChrisHawkner/status/1525206322475634690

Quick Info

Year
2022
Origin
Activision Blizzard blog / Twitter (viral spread)
Type
exploitable
Status
dead
Creator
King; Unknown
tool

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