Casey Neistat tweet asking why Burger King is liking his old 2010 tweets

Casey Neistat

2010internet personalityclassic

Published August 16, 2026

Casey Neistat is a New York filmmaker and YouTube vlogger whose stunt-driven videos, buzzed hair, and permanent scruff turned him into a running internet joke. His 2010 bike-lane GoPro crash video and 2003 'iPod's Dirty Little Secret' campaign built the audience, while Urban Dictionary later redefined his name as slang for a 'caveman.'

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Overview

Casey Neistat is a New York-based YouTube vlogger and filmmaker whose scruffy, buzzed-hair-and-sunglasses look turned him into a running internet joke. Urban Dictionary contributors even redefined his name as slang for a 'caveman,' using the term for guys with messy hair and rough features4.

His body of work leans on first-person daily vlogs, attention-grabbing stunts, and consumer activism, with his best-known clip being the 2010 GoPro-on-a-helmet ride through New York's bike lanes, where he deliberately crashed into obstructions to protest unsafe infrastructure1. In 2015 he co-founded the short-video app Beme, built around away-facing camera clips that disappeared after viewing2.

Origin & Background

Platform
YouTube
Creator
Casey Neistat
Date
2010

Casey Neistat grew up in Connecticut and worked as a bike messenger before teaming with his brother Van to shoot films for artist Tom Sachs, then splitting off to make their own work. Their first viral hit came in 2003 with 'iPod's Dirty Little Secret,' a stunt film Casey made after Apple told him his dead iPod battery was irreplaceable; he defaced Apple ads across New York with a stenciled tag, reportedly logged more than 110,000 downloads in 48 hours, and pushed Apple to change its battery policy3.

How It Spread

The Neistat Brothers optioned an HBO series that premiered in 2008 and lasted one season. Casey followed in 2010 by strapping an early GoPro to his bike helmet and crashing into bike-lane obstructions, a protest stunt that drew mainstream press coverage1. He launched his main YouTube channel that same year, later crossing two million subscribers alongside smaller side channels for Snapchat stories and older clips3.

On October 11th, 2016, fellow YouTuber IDubbbz tweeted about Neistat's latest video, calling him 'the rock-breaker' and 'a moron,' while supportive posts about the video appeared on /r/caseyneistat and /r/EnoughTrumpSpam. On January 23rd, 2019, Burger King's Twitter account liked three of Casey Neistat's old 2010 tweets; his screenshot reply captioned 'why?' pulled in 13,651 likes that week3.

How to Use This Meme

There's no set image template. People typically use 'Casey Neistat' on Urban Dictionary as slang for a scruffy, messy-haired guy who looks like the vlogger4, or share his 2010 bike-lane crash video when the topic of urban cycling infrastructure comes up1.

Frequently Asked Questions