Hey Good Lookin Mmmbadayedeyo

2022viral videosemi-active

Mmmbadayedeyo is a TikTok trend pairing clips from the 1982 Ralph Bakshi animated film Hey Good Lookin' with Ummet Ozcan's techno track 'Xanadu.' The trend took off in August 2022, featuring users impersonating the character Vinnie by combing their hair and popping their collars.

Overview

Mmmbadayedeyo is a TikTok sound trend that combines Ummet Ozcan's electronic track "Xanadu" with clips from the 1982 Ralph Bakshi animated film Hey Good Lookin'1. The trend gets its name from the phonetic interpretation of the Mongolian throat singing vocals in the song, spelled various ways including Umbadaydeyo, Mmm Badayedeyo, and Umm Badayedeyo2.

The animated film is set in 1950s Brooklyn and follows Vinnie, the leader of a gang called the Stompers, along with his friend Crazy Shapiro and their girlfriends Roz (Rozzie) and Eva2. TikTokers typically use clips showing Vinnie combing his hair back and popping his collar, turning these scenes into reaction content about getting ready for dates or dressing well. The trend drew comparisons to the earlier Dr. Livesey walking meme from the Soviet Treasure Island cartoon, which used a similar format of stylish animated characters paired with catchy music2.

How It Spread

The trend picked up momentum on August 22, 2022, when TikToker _izmailove_ posted a video referencing grom2o4o's earlier work5. Using the Xanadu sound with Russian text translating to "Me: I am going for a walk with a girl / Mom: Dress decently," the video showed Vinnie combing his hair and preparing for a date. It received approximately 720,600 plays and 40,400 likes in ten days2.

By late August, the format evolved to include live-action impersonations. On August 27th, TikToker xx_ko1_ posted a video where he imitated Vinnie's hair-combing and collar-popping moves, gaining 878,300 plays and 81,200 likes in five days6. Two days later, TikToker ansofbest posted one of the most successful entries, reaching 7.6 million plays and 705,800 likes in just three days7.

The trend spread rapidly into September 2022. TikToker aleuniverses contributed a notable video on August 30th impersonating Vinnie while referencing Rozzie, earning 1.2 million plays in two days8. Users in comment sections began calling the trend "Mmm Badayedeyo" based on how the song's vocals sounded, establishing the meme's unofficial name2.

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