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  • Gallery
  • Origin
  • How It Spread
  • FAQ
  • References
“Love You So” by The King Khan & BBQ Show — The King Khan and BBQ Show band members running down a street with the band's yellow and red logo overlaid

“Love You So” by The King Khan & BBQ Show

2004viral videodeclining

Published October 9, 2026

“Love You So” by The King Khan & BBQ Show is a 2004 garage rock love song by the Canadian duo that got a second life on TikTok in early 2022. By spring 2022 the track was powering the "All My Profiles" trend and so many algorithm-chasing videos that creators started muting the audio while still attaching it, which eventually triggered a wave of backlash posts about its overuse.

tiktok sound trends delayed virality memes earworm memes music memes 2022 memes

Overview

“Love You So” is a doo-wop flavored garage track written by King Khan and Mark Sultan for The King Khan & BBQ Show's 2004 self-titled LP1. Decades after release the song found a strange second audience on TikTok, where its soft opening line was clipped as a backing track for sentimental face reveals, pet videos, and relationship edits starting in late 20215.

The sound got pinned to one specific format: the "All My Profiles" trend, in which users cut between front, side, and back angles of their face while the song swells underneath2. That pairing was so sticky that creators who had nothing to do with the trend started attaching the audio to unrelated videos, often muted, under the belief that TikTok's recommendation system was weighting clips tagged with it6. By spring 2022 the track had an estimated 11.7 million videos attached to it, which pushed the response from affection into open irritation5.

Origin & Background

Platform
Vinyl LP (2004) / TikTok (viral spread 2022)
Creator
King Khan and Mark Sultan; earliest viral TikTok use by @joyceirl
Date
2004

The song "Love You So" was track five on The King Khan & BBQ Show LP, released on September 29th, 2004 by the Canadian garage duo King Khan and Mark Sultan1. The earliest known upload of the track to YouTube was a live recording posted by the channel ShayC on November 13th, 2006, which collected around 34,800 views over the following sixteen years3. A later studio audio upload from June 2018 pulled roughly 1 million views and 38,000 likes4.

The song had no meme footprint until TikTok picked it up in late 2021, with the identity of the first TikToker to attach the sound effectively lost in the millions of videos that followed5.

How It Spread

Usage climbed through January and February 2022 and locked onto the "All My Profiles" format. On January 31st, 2022, TikToker @starz977 posted the original face-angle video that defined the format, pulling about 2.7 million plays and 371,600 likes, though her clip did not use "Love You So" as its audio7. Twelve days later, on February 12th, @joyceirl recreated the trend with "Love You So" underneath and hit roughly 3.8 million plays and 937,600 likes, which cemented the song as the trend's default sound2.

As plays stacked up, TikTokers decided the algorithm was quietly favoring anything tagged with the track. On March 10th, 2022, @riley.lh posted a tour of an abandoned high school he was living inside, with "Love You So" attached but nearly inaudible, and the video collected around 47.7 million plays and 7.9 million likes in a month6. Creator @hi.surya ran a series called "Sounds Stuck In Your Head" that recapped other TikTok audios while keeping "Love You So" muted in the background, again as an algorithmic hedge8.

By late April the oversaturation flipped into backlash. On April 25th, 2022, @onlybasedcomments posted a Breaking Bad clip of a furious Jesse Pinkman captioned "Me finding the home of the person who made this fucking song," which pulled about 1.7 million plays and 342,900 likes in two days9.

Timeline

2004-09-29

The King Khan & BBQ Show LP is released with "Love You So" as track five[1].

2006-11-13

YouTube channel ShayC uploads the earliest known online posting, a live recording of the song[3].

2022-01-31

TikToker @starz977 posts the original "All My Profiles" face-angle video, without the song attached[7].

2022-02-12

TikToker @joyceirl recreates "All My Profiles" using "Love You So," pairing the song to the trend[2].

2022-03-10

@riley.lh posts his abandoned high school tour with the song muted underneath, hitting roughly 47.7 million plays[6].

2022-04-25

@onlybasedcomments posts a Breaking Bad backlash video calling out the song's overuse[9].

TikTok

Frequently Asked Questions

It is a 2004 garage rock song by Canadian duo King Khan and Mark Sultan that was turned into a dominant TikTok audio in early 202215.

The track was written by King Khan and Mark Sultan for The King Khan & BBQ Show LP released on September 29th, 20041, and first appeared online as a live YouTube upload in November 20063.

On TikTok the sound is shorthand for the "All My Profiles" face-reveal trend popularized by @joyceirl in February 2022, and more broadly for videos chasing TikTok's algorithm by attaching a known viral audio26.

Users typically cut together close-ups of a face, pet, or object from multiple angles timed to the song's intro, or attach the audio, often muted, to an unrelated video in hopes of a reach boost28.

Usage peaked in February 2022 and then drew open backlash from creators by late April 2022, with videos like @onlybasedcomments' Jesse Pinkman post mocking its overuse95.

References (9)

  1. 1
    https://en.wikipedia.org/wiki/The_King_Khan_%26_BBQ_Show_LP
  2. 2
    https://www.tiktok.com/@joyceirl/video/7063914575821049135
  3. 3
    https://www.youtube.com/watch?v=ZJ4NRbhImMU
  4. 4
    https://www.youtube.com/watch?v=tdMII3JIhjQ
  5. 5
    https://knowyourmeme.com/memes/love-you-so-by-the-king-khan-bbq-show
  6. 6
    https://www.tiktok.com/@riley.lh/video/7073559565421284654
  7. 7
    https://www.tiktok.com/@starz977/video/7059330843885505794
  8. 8
    https://www.tiktok.com/@hi.surya/video/7076261543104482603
  9. 9
    https://www.tiktok.com/@onlybasedcomments/video/7090411033940020486

Quick Info

Year
2004
Origin
Vinyl LP (2004) / TikTok (viral spread 2022)
Type
viral video
Status
declining
Creator
King Khan and Mark Sultan; earliest viral TikTok use by @joyceirl
songwriters

Tags

tiktoksoundmusicviral trendall my profilesalgorithm

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