Tampon Eating Hoax
Also known as: Eating Tampons TikTok · Tampon Reabsorption Hoax
The Tampon Eating Hoax was a coordinated prank originating on TikTok in June 2019 where teenage girls convinced boys that women eat their used tampons to "reabsorb the blood they lost." Started by 18-year-old Canadian TikToker Caroline Majcher, the joke spread rapidly as other women joined in without any prior coordination, filming confused male reactions and inventing increasingly absurd "preparation methods." The hoax became a minor viral moment that demonstrated the collective comedic power of teen girls online.
Overview
Origin & Background
How It Spread
How to Use This Meme
The Tampon Eating Hoax followed a simple formula:
The deadpan claim: Record yourself speaking matter-of-factly about how girls eat their tampons to reabsorb blood, acting confused that men don't already know this.
The reaction film: Play the original audio (or a similar claim) for a group of guys and capture their confused, disgusted, or shocked faces on camera. Often the women in the group would nod along to sell the bit.
The escalation: In comments or follow-up videos, suggest increasingly absurd "preparation methods" (freezing, brewing as tea, blending into smoothies) to push the joke further.
Cultural Impact
Fun Facts
Majcher came up with the idea while brainstorming TikTok video concepts with her sister, not as part of any organized prank campaign.
The hoax worked largely because women joined in spontaneously. As Vice put it, Majcher "doesn't appear to have conspired with others to perpetuate this batshit, pointless hoax".
The key reaction video by @sophie.quinoa featured a moment where all the boys simultaneously looked to the girl in their group for confirmation.
Some Twitter users who were in on the joke eventually started confusing themselves about whether it might actually be true.
Frequently Asked Questions
References (4)
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- 3Tampon Eating Hoax - Know Your Memeencyclopedia
- 4And Just Like That...encyclopedia