Gooigi
Gooigi is a slime doppelgänger of Luigi from Nintendo's Luigi's Mansion series who debuted on the 3DS in October 2018 and went viral at E3 2019. His name inspired a wave of Twitter innuendo jokes after the Luigi's Mansion 3 reveal.
Overview
Gooigi is a slime-based doppelgänger of Luigi from Nintendo's ghost-hunting Luigi's Mansion series. The gooey clone controls almost identically to Luigi but can squeeze through metal grates, walk across spike traps, and reach objects tucked behind hazards the regular plumber can't cross1. His one glaring weakness is water, which dissolves him instantly and shapes most of the puzzles designed around him2.
The character first appeared as a co-op mechanic in the Nintendo 3DS remake of the original Luigi's Mansion, quietly launching in October 20188. Wider awareness arrived nine months later when Nintendo showed off Luigi's Mansion 3 at E3 2019 and confirmed Gooigi was crossing over to the Switch sequel3. Within hours, social media zeroed in on the name and turned Gooigi into a fresh batch of Nintendo innuendo jokes.
How It Spread
How to Use This Meme
The Gooigi meme typically works two ways. The first is name-based innuendo, riffing on "goo" plus "Luigi" to generate porn-adjacent gags or Wario-style copycats like the "Wagooigi" callout5. The second is body horror, joking about Gooigi being trapped inside Luigi, wondering whether he has his own goo brother "Gooario," or picturing what happens when he's not being used1. Most posts skip screenshots entirely and just play the name for laughs, since the character's visual is basically green Luigi. When images do appear, they tend to be direct captures from the E3 trailer, with captions written in the same shock-tweet tone that carried the character through his first viral week7.
Frequently Asked Questions
References (8)
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