Karma Whore
Published September 3, 2026
Karma Whore is a pejorative online label for users who chase upvotes, points or positive reputation by reposting popular content and pandering to community trends. The term was first spotted on Slashdot on January 2nd, 2000 during a comment argument about a Matrix filming article, and later became a Reddit staple that spawned its own advice animal image macro in 2012.
Overview
The term describes a user who pads their reputation score by pandering to the tastes of an online community, most often through reposting viral material, piling onto safe consensus opinions, or linking sites the crowd already loves1. On Slashdot, where the label was born, karma is a trust metric attached to each account that rises with well moderated comments and falls with downvoted ones, so the insult targets people who game that number rather than post anything original2.
By the time Reddit picked the phrase up in the late 2000s, the meaning had widened. Redditors use it for karma farming behavior like reposting front page classics, spamming advice animal image macros in /r/pics, or writing shameless upvote bait such as "Upvote so this shows up on Google"3. The label is almost always hurled as an accusation, and being called one is treated as a mark of low effort posting.
The phrase later became a meme in its own right when it was turned into an advice animal image macro on Reddit in August 2012, giving karma whoring a face as well as a name1.
Origin & Background
How It Spread
How to Use This Meme
The insult is typically deployed as a reply or callout when a user's post looks engineered for upvotes rather than for discussion, common triggers being obvious reposts, low effort image macros, or captions that beg for votes outright3. As an advice animal, the format usually pairs the woman leaning into a car window image with a two line caption that admits to changing one's stated opinion to match whatever the subreddit is upvoting that day1.