Luigi
Published September 5, 2026
Luigi is Mario's younger, taller, easily-startled brother from Nintendo's Super Mario series, introduced in 1983 as the original green-clad Player 2. Decades of second-fiddle status turned him into an internet folk hero, powering the 'Year of Luigi' campaign in 2013 and years of fan sprite edits, tribute videos, and death-stare reaction crops.
Overview
Luigi's fan appeal runs on the gap between his in-game timidity and the fandom's insistence that he's secretly the more competent brother3. Urban Dictionary entries frame him as the underrated sibling who 'always gets outstaged by his short, fat brother, Mario,' and that underdog framing drives most of the humor around him4.
The joke extends across sprite edits, reaction crops from his Mario Kart appearances, Luigi's Mansion ghost-hunter fanart, and long-running 'Weegee' image macros built from distorted sprite art. His green cap, mustache, and wide-eyed panic pose read instantly in any remix, which is one reason Nintendo eventually built a full promotional year around the character in 20135.
Origin & Background
How It Spread
How to Use This Meme
Typical Luigi memes drop his side-eye reaction crop into unrelated scenes for a silent, judgmental beat, or paste his green 'L' cap and mustache onto any character to signal underdog energy. 'Weegee' style edits often stretch or distort the classic sprite for surreal shitpost effect, while sincere fan tributes lean on the Year of Luigi framing to celebrate the sidekick as the real hero.