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What Would Happen If You Just Call Taylor Up — Three-panel TikTok collage of young people reacting to parents giving unrealistic advice about careers and

What Would Happen If You Just Call Taylor Up

2022catchphraseclassic

Published November 11, 2026

"What Would Happen If You Just Call Taylor Up" is a TikTok catchphrase lifted from a 2016 Keeping Up With The Kardashians scene, where Kris Jenner urged Kim Kardashian to call Taylor Swift and defuse the Kanye West "Famous" controversy8. TikToker @nat_doll paired the audio with a text overlay about parents fixating on distant acquaintances in March 2022, launching a mocking POV template1. By mid-April, posts about DMing Gigi Hadid for a Met Gala dress were nearing 3 million plays7.

tiktok sound trends reality tv origin memes catchphrase memes generational memes audio memes

Overview

Each video uses the same seven-second clip of Kris Jenner saying the line in a tone that reads as blithely confident the celebrity will pick up. Creators overlay black text describing an out-of-touch suggestion their parent, grandparent or older relative once made, typically framed as a "POV" about reaching a famous person or executive who would have no reason to respond1. The joke rides on the gap between Kris Jenner actually being friends with Taylor Swift and the ordinary user whose mom is telling them to email a Fortune 500 CEO cold5.

TikTok

Common targets include asking out a famous crush, like a 2017 memory of being told to approach Harry Styles at a concert4, or borrowing designer clothing from a near-stranger, such as DMing Gigi Hadid about a 2018 Met Gala dress7. Office variants land on résumé tips and cold job emails, poking at relatives who began careers before LinkedIn3. The audio's success came from how closely Kris Jenner's cadence matched the "just ask, sweetie" energy many users recognized from their own families1.

Origin & Background

Platform
E! (source clip) / TikTok (viral spread)
Creator
@nat_doll
Date
2022

The source clip is from Keeping Up With The Kardashians season 12, episode 11, which aired on E! on July 17, 2016. In the middle of the Taylor Swift and Kanye West "Famous" feud, Kris Jenner pushed Kim Kardashian to pick up the phone: "What would happen if you just called Taylor up and ask what happened, how did this go so South?"8

User @onlvngel uploaded the scene to TikTok on August 6, 2021, where it eventually drew close to a million views2. The audio was dormant until March 28, 2022, when @nat_doll overlaid it with "POV: Your parents trying to get you to reach out to that one friend they hyperfixate on but you were never that close with," a post that collected over 300,000 views and 80,000 likes1.

TikTok

How It Spread

Momentum grew in April 2022. On April 10, @firastopher used the audio with a caption about being told to walk into offices and hand over a résumé, which reached over a million plays and 170,000 likes3. Two days later, @hhhailey.bbbailey adapted it to a 2017 grandmother's advice to confront Harry Styles at a concert4, and @littlejillytiktokgirl applied the sound to being told to email a CEO about a job5.

The biggest hits arrived midweek. @maggotzzz uploaded a version on April 13, 2022 about meeting Noah Schnapp at a concert that reached over 2.4 million plays and 500,000 likes6. The following day, @poopsock109 published a POV about DMing Gigi Hadid to borrow her 2018 Met Gala dress for prom, hitting 2.7 million plays and 600,000 likes7. By then the audio was a reliable template for mocking parent confidence about access to celebrities, employers and designers1.

Timeline

2016-07-17

Season 12 episode 11 of Keeping Up With The Kardashians airs on E!, with Kris Jenner telling Kim to call Taylor Swift during the Kanye West "Famous" feud.

2021-08-06

TikToker @onlvngel uploads the KUWTK scene to TikTok, where it draws close to a million views.

2022-03-28

@nat_doll posts the first POV format video, using the audio with a text overlay about parents hyperfixating on a distant friend.

2022-04-10

@firastopher's résumé-in-offices version reaches over one million plays, accelerating the trend.

2022-04-12

@hhhailey.bbbailey posts a Harry Styles concert variant and @littlejillytiktokgirl posts a CEO cold-email version.

2022-04-13

@maggotzzz's Noah Schnapp concert video reaches over 2.4 million plays and 500,000 likes.

2022-04-14

@poopsock109's post about DMing Gigi Hadid for her 2018 Met Gala dress reaches 2.7 million plays and 600,000 likes.

TikTok

How to Use This Meme

Creators pair the Kris Jenner audio with POV-style text describing an out-of-touch suggestion from a parent, grandparent or older relative1. Common versions target cold-contacting a celebrity, a company executive or someone met briefly, typically about a job, a date or borrowing an item far outside the creator's social reach3.

Frequently Asked Questions

It is a TikTok catchphrase pulled from a 2016 Keeping Up With The Kardashians clip, used in POV videos that mock out-of-touch parental advice about contacting famous or powerful people1.

The line was spoken by Kris Jenner to Kim Kardashian on season 12, episode 11 of Keeping Up With The Kardashians, which aired July 17, 2016 during the Taylor Swift and Kanye West "Famous" controversy8.

Users apply the audio to joke about parents or grandparents casually suggesting they reach out to celebrities, CEOs or distant acquaintances as if the request were realistic5.

Creators overlay the seven-second Kris Jenner clip with POV-style text describing an unrealistic suggestion from a parent, often about cold-DMing a celebrity or walking into an office to hand over a résumé3.

Its heaviest activity was April 2022, when posts like @poopsock109's Gigi Hadid prom dress video reached 2.7 million plays7, and the audio is still recognized as a classic KUWTK TikTok sound1.

References (8)

  1. 1
    https://www.tiktok.com/@nat_doll/video/7080164231655460138
  2. 2
    https://www.tiktok.com/@onlvngel/video/6993193703657458949
  3. 3
    https://www.tiktok.com/@firastopher/video/7085038256227716357
  4. 4
    https://www.tiktok.com/@hhhailey.bbbailey/video/7085859260277591342
  5. 5
    https://www.tiktok.com/@littlejillytiktokgirl/video/7085828783797734702
  6. 6
    https://www.tiktok.com/@maggotzzz/video/7086153066365357354
  7. 7
    https://www.tiktok.com/@poopsock109/video/7086626235266239787
  8. 8
    https://knowyourmeme.com/memes/what-would-happen-if-you-just-call-taylor-up

Quick Info

Year
2022
Origin
E! (source clip) / TikTok (viral spread)
Type
catchphrase
Status
classic
Creator
@nat_doll

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Tags

tiktokcatchphrasekeeping-up-with-the-kardashianskris-jennerpovparents2022-trends

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